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About the role We are seeking a talented DTC Sales & Communications Professional to join our team for a 12-month maternity leave contract. Based at our Longwood office in the Adelaide Hills, this role will be responsible for designing and executing our direct-to-consumer (DTC) sales and marketing strategy to drive growth and engagement with our customers. This is more than just a wine sales role. We have a clear focus on quality, standards and reputation, and in this role you will be a brand ambassador, promoting and planning events, collaborating with other partners and executing strategic marketing plans to promote growth of our DTC sales channel; including our successful, high growth wine club. What you''ll be doing Developing and implementing the winery''s DTC sales and marketing campaigns across email, social media and other digital channels Managing the e-commerce platform and online customer experience (we use Mailchimp, Commerce7, Elementor and Canva) Analysing customer data and insights to inform marketing and sales strategies Collaborating with the wider team to create engaging content and assets Oversee tasting room operations, ensuring a premium customer experience (plus FOH back up for week days and ad-hoc weekend shifts) Working with the functions coordinator to promote bespoke private and corporate events Representation at industry consumer events and seeking opportunities to increase awareness of the wine club with partners and businesses Assisting with other marketing and administrative tasks relating to the tasting room as required. What we''re looking for Minimum three years of experience in a similar DTC sales and marketing role, ideally within the wine or hospitality industry Strong understanding of digital marketing, social and e-commerce platforms and best practice Excellent written and verbal communication skills, with a proven ability to engage customers Highly organised with the ability to prioritise tasks and work independently A passion for the wine industry and delivering premium customer experiences. RSA and full Australian working rights. WSET certification favourable. What we offer In this role, you''ll have the opportunity to contribute to the growth and success of our family-owned business through creating and delivering authentic communications to our customers. We offer a competitive salary and opportunities for wine education professional development. About us Deviation Road Winery is a family-owned and operated winery in the beautiful Adelaide Hills region of South Australia. Established in 2000, we are dedicated to crafting premium sparkling and cool-climate wines that showcase the unique terroir of our region. Our tasting room is open daily with a focus on premium wine-educational experiences.