Education Centre of Australia (ECA) is a dynamic and diverse education group that stands at the forefront of Australias higher education sector, boasting campuses in Sydney, Brisbane, Melbourne and most recently in Adelaide, as well as overseas locations in the UK and India. With a rich history spanning over almost two decades, ECA delivers highquality education encompassing English language courses, bachelors and postgraduate degrees, and targeted internships. ECA is a successful Australianbased education organisation offering a comprehensive range of facetoface and online courses for both international and domestic students. Collaborating with esteemed higher education providers like Victoria University, Charles Sturt University, University of Canberra, University of Tasmania, University of the Sunshine Coast and London Metropolitan University, ECA is committed to delivering a worldclass educational experience. We have an exciting opportunity for Head of Student Acquisition, ECA VU to be part of our team at Victoria University Sydney and Brisbane in our Sydney campus. About Victoria University Sydney and Brisbane VU is a worldclass university, ranking in the top 3% of universities worldwide. Operated in partnership with the Education Centre of Australia, VU Sydney offers globallyrecognised, industryrelevant courses to international students at a modern and accessible campus in the heart of one of the worlds most liveable cities. With great places to study, relax or seek advice from our supportive staff, students are equipped with the skills, knowledge and confidence to succeed at university. Key Responsibilities Finance / Growth / Governance / Risk Develop and implement acquisition strategies including agent and diversity targets to ensure Identify and establish diversity markets to support sustainable growth Develop and implement the acquisition budget (marketing and recruitment), encompassing all markets and campuses Manage acquisition costs within budget Represent ECA as a key member of the Join Operations Committee (JOT) Quality / Operational Excellence & Business Improvement Lead the acquisition team, encompassing marketing, recruitment, admissions and conversion Ensure all marketing activities align with the strategic direction of the brand and achieve agreed return on investment (ROI) Oversee the admissions function, ensuring it aligns with the university and the strategic direction of the brand Ongoing review of market needs, consumer trends, competitor analysis to ensure ECAs ahead of the market People / Culture / Leadership Inspire, coach, develop and nurture staff to build the skills and collaborative behaviours to be exceptional performers Maintain key relationships with university partner staff to ensure ECAs strategies are supported and successful Provide effective leadership and ensure development of appropriately skilled and motivated staff through effective recruitment, appraisal, training and development and performance management across student acquisition functions. Customers Establish and maintain strong relationships with key agents to support sustainable growth in the business Engage with the partner university on a regular basis and ensure the ECA message is well received Ensure the acquisition function has strong relationships with key stakeholders including agents, campus staff and partner university staff As the Successful Candidate You Will Ideally Have Qualifications Appropriate qualification or experience at Bachelor level suitable to the position in marketing or operations. Experience Minimum 5 years of previous international education sector (higher education/university preferred) in student acquisition functions. Experience influencing senior internal and external stakeholders. Target oriented work environment Knowledge Strong understanding of ESOS Act, National Code, CRICOS requirements, Student Visa application, GS considerations and visa risk implications. Solid understanding of international qualifications, equivalencies and academic assessment methodology. Skills Proven track record in developing and implementing successful acquisition and conversion strategies. Confident negotiator and ability to close the deal Strong communication with the ability to influence. Report writing skills to a level suited to partners and external stakeholders. An effective team leader who can command respect and drive performance. Strong budget management skills ensuring efficient allocation of resources and costeffective decision. In Return We Will Offer You Companypaid parental leave (14 weeks at 100% of current pay or 28 weeks at 50% of current pay) Employee assistance program with Uprise (6 sessions per year for staff and direct family members) Support through 25% off the full fees for courses offered by ECA as Staff Education Assistance Professional development programs Travel insurance discount Wellbeing brand discounts Free access to LinkedIn Learning EEO Statement At ECA, we champion our organisational values which includes Celebrate diversity and inclusion, thus we strive to be a place of growth where everyone can continually thrive. We welcome applications from candidates from all backgrounds including but not limited to Aboriginal and Torres Strait Islander People, people living with a disability, women, people who identify as LGBTIQA+, and people from culturally and linguistically diverse backgrounds. This position is open to all Australian Citizens, Permanent Residents and applicants who hold a current and valid Visa with full working rights in Australia. #J-18808-Ljbffr
Job Title
Head of Student Acquisition