Job Title

We're looking for a Senior Marketing Manager who is both a strategic thinker and an execution powerhouse. Youll lead a growing marketing team while rolling up your sleeves to drive initiatives forward yourself. If you love switching between big-picture strategy and hands-on execution and thrive in a fast-moving, build-as-you-go environment this is your role. The ideal candidate is a versatile marketer with a strong foundation in digital marketing, content strategy, and campaign execution.Key Responsibilities:Lead, Mentor, Execute:Lead, coach, and inspire a multidisciplinary marketing team, while directly contributing to key projects and campaigns.Set clear goals and KPIs, provide regular feedback, and model a high-energy, high-performance work ethic.Jump in where needed whether writing copy, launching campaigns, or optimizing digital ads to help the team move faster and smarter.Agency & Vendor Management:Collaborate with external agencies, freelancers, and consultants.Help to support broader agency management efforts, ensuring deliverables align with strategy, timelines, budgets, and brand standards.Oversee the quality and performance of external partners in coordination with other internal stakeholders.Strategy & ExecutionBuild and drive integrated marketing strategies that fuel brand awareness, lead generation, customer engagement, and retention.Personally own critical execution elements from campaign development to asset creation to digital optimizations.Campaign OwnershipPlan, launch, and manage cross-channel marketing campaigns and actively optimize for maximum results.Create campaign briefs, manage timelines, and directly execute or oversee delivery to ensure excellence at every touchpoint.Content MarketingWork side-by-side with the team to produce compelling content across all formats: blogs, white papers, case studies, social posts, emails, video scripts, and more.Maintain brand voice and consistency, while pushing for innovation in storytelling and engagement.Digital MarketingDrive execution of digital initiatives across SEO, SEM, paid social, email marketing, and display advertising.Own day-to-day management of campaign performance dashboards (Google Analytics, HubSpot, and others) and optimize in real-time based on results.Budget ManagementBuild and manage the marketing budget, balancing smart investments with a sharp focus on ROI.Track spend against performance metrics, adjusting quickly to maximize impact.Analytics, Insights & ReportingAnalyze campaign and channel data to uncover actionable insights.Share regular updates with leadership, highlighting wins, lessons learned, and clear next steps for growth.Qualifications:5+ years of progressive marketing experience, including at least 1 year in a leadership role.Proven track record in digital marketing and content strategy.Experience managing and scaling a marketing team.Strong project management skills with the ability to juggle multiple priorities.Experience working with or within B2B SaaS or CRM industries is highly desirable.Excellent verbal and written communication skills.Experience managing external agencies and third-party vendors.Hands-on experience with marketing automation, CRM, and analytics tools (e.g., HubSpot, Apollo, Google Analytics, etc.).Nice to Haves:Experience in demand generation and ABM (Account-Based Marketing).Experience in the Financial Services, Wealth Management, or Fintech space.Knowledge of marketing for the CRM or SaaS space.Graphic design or video content skills are a plus.Why you should apply: Competitive Salaries with RRSP matching and $900 Lifestyle Spend Account Generous paid vacay and sick days A powerful Laptop Budget for courses, books, and personal development Peer to peer recognition and rewards Team building events, happy hours and more