Job Title

About the Role Were looking for a results-driven, detail-obsessed Paid Google Ads Specialist with 4-6 years of experience managing high-performance SEM campaigns. Youll be joining our growing Paid Media team to plan, execute, and optimize Google Ads campaigns that deliver meaningful business outcomes - leads, sales, and scale. This is a hands-on role for someone who thrives in performance environments, understands how to manage complex accounts with media budgets ranging from $10,000 to $100,000/month, and brings a proactive attitude to every stage of campaign development. Key Responsibilities Plan, build, and launch Paid Search campaigns aligned with client goals (awareness, lead generation, ecommerce sales). Own and manage day-to-day performance of Google Ads campaigns including bid adjustments, keyword expansions, negative keyword strategy, audience layering, and geo/device optimizations. Monitor pacing and spend to ensure alignment with monthly budgets and KPIs. Perform in-depth keyword research, competitive landscape reviews, and targeting strategy development. Continuously optimize campaign elements to drive better CPA/CPL outcomesad copy, extensions, bid strategies, and landing page alignment. Conduct weekly performance analysis with insights and recommended actions; report on wins, learnings, and areas for improvement. Collaborate cross-functionally with Senior Media Buyers, Account Managers, Technical, and Creative teams to ensure cohesive campaign execution. Leverage Google Analytics, conversion tracking, and attribution models to inform strategy and performance shifts. Stay ahead of Google Ads platform updates, SEM best practices, and industry benchmarks to refine approach. Support senior media planners in account audits, QBR preparations, and media strategy presentations. Requirements 46 years of hands-on SEM campaign management, specifically on Google Ads . Proven track record running and optimizing campaigns with monthly budgets of $10,000$100,000 . Strong experience optimizing for CPL and CPA across lead generation and e-commerce campaigns. Proficiency in Google Ads, Google Analytics, and campaign tracking methodologies. Experience with conversion tracking setup, audience segmentation, and retargeting. Analytical mindset with the ability to interpret performance data and pivot strategy accordingly. Exceptional attention to detail, time management, and prioritization skills. Confident communicator who can articulate performance insights clearly and professionally. Self-starter with a proactive, ownership-first mentality. Nice to Have Experience working in an agency environment. Google Ads certifications (Search, Display, Measurement). Exposure to CRO or landing page optimization strategies. Familiarity with other platforms (Microsoft Ads, Meta Ads) is a plus. Why Join Us Join a high-performing, fast-paced media team where results matter and creativity thrives. Be part of a supportive and collaborative culture that values your input and encourages ownership. We integrate AI tools and automation into our workflows , helping you work smarter, not harder - so you can focus on strategy and results. Enjoy served team lunches every Thursday, quarterly team socials , and a fun, high-energy environment that celebrates wins. We offer full medical benefits after 3 months , competitive compensation, and a clear growth path within the agency. If youre performance-driven, love solving challenges, and want to grow alongside other sharp, motivated marketers - this is your place .