Job Title: Head of Growth Work Type: Full Time - (Remote/Hybrid)Location: Toronto, ON Salary Range: 120K - 145KAbout the Company: Were recruiting a Head of Growth for a fast-growing DTC fitness startup that’s redefining how people train at home.This is a pivotal hire — the company’s first dedicated growth leader — and an opportunity to own the entire growth function from the ground up. You’ll work directly with the founders and leadership team to build and scale a high-performing growth engine across performance marketing, retention, lifecycle, CRO, and more.The team is rapidly scaling. They deliver best-in-class fitness gear, experience, and customer service to a passionate and growing community of athletes, home gym owners, and performance-driven individuals. Their catalog features over 100 of the world’s top fitness brands, and they’re building a category-defining DTC brand for people who care about quality, performance, and training at the highest level. If youre looking to take the reins in a high-impact, high-ownership role — this is it.As their Head of Growth, you will be leading their full-funnel marketing efforts, scale revenue, and improve retention.Responsibilities:Lead performance marketing across Meta, Google, YouTube, and moreBuild & optimize campaigns through A/B testing (ads, emails, landing pages, offers)Manage lifecycle & retention marketing (email/SMS via Klaviyo)Drive CRO & UX improvements for higher conversionsOwn analytics & reporting (Triple Whale, GA4, Shopify, Klaviyo)Leverage AI tools to accelerate creative, testing, and analyticsSupport the launch & growth of Orion, our new in-house strength equipment brandQualifications:3-5+ years in growth/performance marketing (eCommerce or DTC preferred)Experience managing $100K+ per month in ad spendStrong background in ads, email marketing, CRO, and funnel optimizationHands-on experience with UGC, video, and performance creativesProficiency in Shopify, Meta Ads, Google Ads, Klaviyo, GA4Self-starter who takes ownership and drives resultsNice to Haves:Experience launching a new product or brandSEO or organic content expertiseSmart use of AI tools for creative testing & optimizationIf this sounds like you then please apply!**Please note - only qualified applicants will be contacted.
Job Title
Head of Growth