Head of Marketing(Toronto HQ preferred | Remote OK - North America)SingleKey is trusted by 150,000+ landlords and 750,000+ customers across North America.We help property owners rent smarter and safer through AI-powered tenant screening, automated rent collection, and our Rent Guarantee Program. Our mission is to bring trust, transparency, and protection into the rental experience.We’re entering a new phase of growth — and we’re hiring a Head of Marketing to lead it.You’ll be responsible for scaling our brand, owned growth channels, and customer acquisition, with strong in-house support and executive sponsorship.About the RoleThis role is marketing leadership at a high-growth technology company. You’ll report directly to the CEO, partner closely with a seasoned Fractional CMO (ex-fintech growth leader), and lead a marketing team that already includes:Paid Expertise (managing digital performance across search and social)A Community Director (owning earned media and partnerships)Dedicated Analytics and Design support (no fighting for resources)Your primary focus will be scaling owned channels: SEO, content, product-led growth, and customer lifecycle marketing — while driving coordination and strategy across paid and earned channels as our internal marketing leader.This is a high-impact role: equal parts strategy and execution. You’ll build the marketing playbook that takes SingleKey through our next stage of scale.What You’ll DoOwn and scale owned channels: SEO, product-led growth, content marketing, and lifecycle/emailPartner with paid and community teams to drive full-funnel customer acquisitionManage marketing planning, budget allocation, channel strategy, and growth forecastingLaunch rapid, iterative experiments across new and existing channelsBuild and optimize referral, affiliate, and partnership programsDefine KPIs, dashboards, and reporting frameworks with analytics supportWork cross-functionally with Product, Sales, and Customer Success to drive revenue growthHelp shape SingleKey’s brand voice and market positioning in the U.S. and CanadaWhat You Bring6+ years in growth marketing, demand generation, or D2C/D2B marketing rolesStrong experience scaling SEO, content, product-led growth, and lifecycle programsPerformance marketing expertise across search, paid social, and display (Google, Meta, LinkedIn)Deep comfort with KPIs: CAC, LTV, ROAS, cohort analysis, and funnel metricsProven ability to build and lead high-impact growth initiatives at a scaling tech companyStrategic and hands-on: youre equally excited to set the plan and execute itBonus: Experience in proptech, fintech, insurtech, or SMB-focused productsBonus: Background in Management Consulting, Data Science, Product Management, Finance or other highly analytical rolesWhy SingleKey?Lead marketing at a profitable, fast-growing, mission-driven companyExecutive support: partner directly with the CEO and a seasoned fintech CMODedicated team and resources already in placeCompetitive compensation, equity, and benefitsToronto hybrid (3 days/week) preferred; remote within North America possibleReady to build the future of renting? Apply now.
Job Title
Head of Marketing