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Job Title


Corporate Director of Sales and Marketing


Company : InnVest Hotels


Location : St Andrews, Charlotte Comte, NB; Nouveau-B


Created : 2025-06-04


Job Type : Full Time


Job Description

DIRECTOR OF SALES & MARKETING Passion Drives Performance. Our entire team shares a deep-rooted passion for the world of hospitality & travel that extends far beyond the walls of our offices and hotels. With over 100 hotels in our portfolio, representing 18 internationally recognized hotel brands, InnVest is the largest independent owner of hotels in Canada. In addition, our management team oversees the day-to-day activities of almost 90 hotels also making InnVest the largest independent operator of hotels in Canada. InnVests portfolio is geographically diverse with hotels from Vancouver, BC to Corner Brook, NF. At InnVest, our mission is simple to deliver outstanding guest experiences and superior returns on quality hospitality investment. A career at InnVest will provide you with unrivalled opportunities and invaluable exposure to Canadas largest independently owned and operated hotel portfolio THE HOTEL: Andrews by-the-Sea, Autograph Collection Andrews by-the-Sea, Autograph Collection has welcomed travelers to an exquisite stay in New Brunswick. Under the stewardship of InnVest, Canada''s largest owner & operator of hotels, significant investments are currently underway including a thoughtful reimagining of all Guestrooms, restaurants & public spaces as well as the construction of a new Nordic Spa, supporting our year-round offerings. We are seeking a dynamic and strategic Director of Sales & Marketing to co-lead our Commercial Team at The Algonquin Resort. In this pivotal role, you will be responsible for optimizing the hotels topline revenue opportunities and will drive key performance indicators such as TrevPAR, GOP, and market share. As the primary owner of The Algonquin''s positioning, you will lead the Sales & Marketing Teams efforts to expand awareness of the resort, develop segmented strategies to reach our potential Guests and manage the funnel, both for Marketing & Sales. As an Executive Committee member, you will be responsible for supporting the overall success of the hotel. The duties of the Director of Sales & Marketing include, but are not limited to the following: Strategist for Sales, Marketing and Profitability Initiatives; Develop and implement a marketing plan and budget to achieve established sales objectives; Manage turnover and work in parallel with the General Manager to maximize sales and profits and establish a pricing and selling price strategy; Provide the team with resources, training, coaching and moral support to do a good job. Provide orientation and ongoing development support, ensuring that training programs are consistent with individual career goals; Coach and energize the sales force in order to create a sales culture within a team of competent, efficient and united members who want to maximize their abilities; Participate in internal and external business activities and lead the managers of the different market segments; Implement Marriott marketing programs. Maximize regional and national resources while taking responsibility for the results of the hotel; Provide overall hotel marketing leadership with revenue generation initiatives and revenue generation initiatives and ROI controls; Establish public relations links in the various markets and ensure the representation of the hotel in the feeder markets through partnerships and participation in events in order to keep the hotel at the top of the list; Ensures teamwork with department heads as a sales and marketing specialist. Maintain open communication with regional, national and corporate teams; Share our values of Teamwork, Respect, Integrity & Performance. Growth opportunities with Canada''s premier hotel operator. Discounts at hotel venue and access to resort amenities. InnVest Hotels is an inclusive employer. As such, we welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.