Job Title

Head of Marketing and Strategy Taste ElevationPart of a high-performing team, the Head of Marketing and Strategy Taste Elevation will collaborate closely with the Customer Sales Leads, finance, R&D and the CANAC leadership team to provide 360 short- and long-term strategic leadership, management and growth of the Taste Elevation portfolio in Canada.ResponsibilitiesStrategic Vision : Defining and implementing comprehensive short- and long-term strategies that drive brand resonance, customer and category leadership, and financial plan delivery.Collaborative Leadership : Spearheading brand initiatives through strategic collaboration, inclusive communication, and a shared sense of ownership. Collaborating closely with teams to define clear briefs, review results, and guarantee that all output consistently aligns with the brand's foundations and strategic objectives.Brand Stewardship : A proud champion and caretaker of iconic brands like Kraft PB, Philly, Heinz, Kraft Salad Dressing and more, driving household penetration and market share growth.Team Building : Developing the next generation of 360 Marketers, focusing on coaching high performing teams and growing capabilities across the marketing function.P&L Management : Supervising a comprehensive P&L to ensure financial targets are met while maintaining operational excellence.The IndividualOur ideal candidate brings a breadth of marketing experience gained in the consumer-packaged goods industry. The Head of Marketing and Strategy Taste Elevation will bring deep experience leading 360 marketing strategies including brand management, innovation and communication. This leader will be a consumer athlete a versatile and capable leader who brings an understanding of all levers that generate value while working at speed and agility to adapt to a rapidly changing environment. They have a proactive, flexible and adaptable work style enabling them to lead and collaborate with cross-functional local and global teams.Required ExperienceProven experience in leading diverse teams, ensuring collaboration between cross functional and global teams.Strategic long-term planning capabilities, with a demonstrated history of developing and executing 3-5 year business strategies.Expertise in data analysis and market feedback, utilizing quantitative and qualitative data to inform strategic decisions for both in year and multi-year plans.Experience in leading brand communications and creative development; comfortable at managing agency relationships and pushing a creative agenda.Proficient knowledge of media and omni channel strategies with ability to assess and optimize the marketing mix to maximize ROI.Forward-thinking approach to innovation development and strategies with experience in commercialization and moving from idea to execution.Experience in defining, establishing, and tracking KPIs, with a focus on continuous improvement and measurable program success.Proficiency with using multiple information sources for developing a demand forecast, i.e., orders, shipments, consumption, weeks of supply, revenue management, distribution, velocity, and more.Experience owning and implementing brand P&L and revenue management decisions.Outstanding verbal, written, and interpersonal communication skills with a proven ability to work collaboratively across an organization.Marketing CapabilitiesA Builder : An individual who is passionate about building a sustainable business portfolio and setting a clear direction. An entrepreneur at heart, always looking for opportunities to deliver results with a bias for speed and action.Consumer Obsessed : A consumer first mindset and marketing instinct showing great empathy and adaptability to differing consumers. Clearly translating consumer insights and market analytics into action.A Change Maker : Someone who challenges the status quo, pushing brands and organizations forward to be the market leader.A Storyteller : Able to simplify the complex and has a strong ability to influence a wide team of cross functional partners, peers, and senior leaders within the organization.Inspiring Leader : Who will unlock the potential in your team to meet bold ambitions and execute with excellence. Ability to prioritize the greatest and most impactful projects and solutions for the organization.Location(s)Toronto - Queen's Quay - HeadquartersKraft Heinz is an Equal Opportunity Employer Underrepresented Ethnic Minority Groups / Women / Veterans / Individuals with Disabilities / Sexual Orientation / Gender Identity and other protected classes.In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact (emailprotected) for assistance.J-18808-LjbffrCreate a job alert for this search #J-18808-Ljbffr