With a career at The Home Depot, you can be yourself and also be part of something bigger.OverviewThis is a unique opportunity to join the Home Depots media team and help to shape the next decade of shopper marketing. We are looking for a Client Strategy Strategist to support the Orange Apron Media (OAM) team by developing and delivering onsite and offsite campaigns using various platforms and tools. In partnership with OAM leadership team, you will help the supplier community achieve their desired campaign goals through continuous optimization and reporting. Additionally, you will play a critical role in the development and implementation of retail media programs and will ensure that campaigns are pacing correctly. The ideal candidate is a key stakeholder in delivering and growing the OAM sales targets and is comfortable having face-to-face client interactions.Key Responsibilities:65%Campaign Management & ExecutionPartner with Sr. Account Specialists and vendors to get assets and build campaigns in Orange AccessReview campaign data to look for optimization opportunities or critical issuesLaunch, manage and track vendor campaigns; spend portfolio budgets to 95%+ completionLaunch event campaigns and work with marketing on using lock-ups and approved copy and promo messagingWork with production on adjusting and improving creativeOptimize campaigns based on traffic, awareness or conversion as needed to meet or exceed client expectationsHave a 95% success rate with launching campaigns on time20%Planning and AligningCollaborate and partner with Lead Media Planner and Sr. Account Specialists on vendor goals and blocking chartsFollow and improve any part of the campaign build process and utilize the workback scheduleCreate a plan for any underspend and collaborate with Sr. Account Specialist and Lead Media Planner to align with vendor15%Platform ExpertiseUnderstand how to leverage Orange Access to its maximum potential to achieve vendor goalsEmbrace and implement new ad platform capabilitiesWork with data to gain deeper understanding of which tactics and audiences work well with different categories and vendorsTest new ad types within Pinterest or YouTube with key vendors to drive more effective campaignsCompetencies:Action OrientedCollaboratesCommunicates EffectivelyDrives ResultsEnsures AccountabilityPlans & AlignsSkills:Account ManagementData & Insight DrivenProject ManagementOrganizational skillsProblem-solving and critical thinking skillsAd Platform expertiseDirect Manager/Direct Reports:Reports to Ad Ops ManagerTravel Requirements:LimitedPhysical Requirements:Extended sittingHybrid Work:Travel to Store Support Location 3 days a week (Monday Wednesday)Remote Thur - FridayWorking Conditions:Working in an office setting: computer work, camera on virtual meetings, taking support callsMinimum Education:University/College degree in a related area of study, or equivalent experienceMinimum Years of Work Experience:2 years+Minimum Leadership Experience:NoneCertifications:NoneOther Requirements/Assets:Prior experience in ad platforms (Facebook, Google Ads, Amazon Ads, etc.)Agency experience is an assetPositive attitude, naturally curiousComfortable operating in a fast-paced environment (organized & gritty) #J-18808-Ljbffr
Job Title
CLIENT STRATEGY SPECIALIST CAN