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Job Title


Senior Analytics Architect


Company : WillowTree


Location : Vancouver, British Columbia


Created : 2025-06-19


Job Type : Full Time


Job Description

Welcome to TELUS Digital where innovation drives impact at a global scale. As an award-winning digital product consultancy and the digital division of TELUS , one of Canadas largest telecommunications providers, we design and deliver transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture.In January 2023, TELUS Digital acquired WillowTree, creating a combined firm with service offerings spanning Customer Experience and Digital Solutions.With a global team across North America, South America, Central America, Europe, and APAC, we offer end-to-end expertise across eight core service areas: Digital Product Consulting, Digital Marketing Services, Data & AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA & Test Engineering.From mobile apps and websites to voice UI, chatbots, AI, customer service, and in-store solutions, TELUS Digital enables seamless, trusted, and digitally powered experiences that meet customers wherever they are all backed by the secure infrastructure and scale of our multi-billion-dollar parent company.Location & FlexibilityOur Senior Analytics Architect is an integral part of our Marketing Services team at TELUS Digital. To help retain our deep culture of collaboration, this role will maintain an in-office presence in a hybrid capacity 3 days weekly (Tuesdays, Wednesdays, Thursdays) from our Vancouver, BC office location.The OpportunityAs a Senior Analytics Architect, youll collaborate with clients and develop a robust analytics plan to track and measure progress. Youll aggregate and surface product insights, such as user behaviors, to guide multidisciplinary teams throughout the product development lifecycle.ResponsibilitiesLead outcomes workshops with clients to understand their business goals and translate them into trackable outcomes within productsAudit, select, and recommend the best analytics tool to suit client needs (e.g., Adobe Analytics/CJA, Google Analytics, Mixpanel, Amplitude)Dive into technical documentation and collaborate closely with engineers to integrate analytics into the codebaseUse storytelling to present complex data in ways that are meaningful and actionable for our clients and teamsConstruct user-friendly dashboards that illustrate the value of dataQualifications5-7 years of experience developing and executing an analytics strategy for clients and/or productsCreated analytics tracking specifications for web and/or mobile products that are being used in productionYouve worked with clients business or marketing teams in an agency or have worked with stakeholders in a product setting using data and reporting to guide product decisions and roadmapsStrong business sensibilities and can effectively identify and translate high-level business objectives to reportable metricsYou can effectively communicate and present complex data in meaningful and actionable ways to clients and multidisciplinary product teams (e.g., engineers and designers) to guide product decisionsExperience evaluating a breadth of tools and platforms, specifically Adobe Analytics / Adobe CJA, Amplitude, Mixpanel, and Google Analytics, and can guide clients in selecting the ideal tool for their needsYou're a data advocate and can both articulate and demonstrate the value of data to clients and project teamsBonus PointsExperience working with marketing teams to implement growth-specific tools or platforms like Segment, Braze, or BranchMobile analytics or e-commerce experienceYouve helped a client migrate from one analytics tool to anotherEqual Opportunity EmployerAt TELUS Digital, we are proud to be an equal opportunity employer and are committed to creating a diverse and inclusive workplace. All aspects of employment, including the decision to hire and promote, are based on applicants qualifications, merits, competence, and performance without regard to any characteristic related to diversity.We will only use the information you provide to process your application and to produce tracking statistics. Since we do not request personal data deemed sensitive, we ask you to abstain from sharing that Information with us.For more information on how we use your information, see ourPrivacy Policy .#LI-hybridWhat We'll OfferIn addition to a great culture and interesting work with opportunities for growth and development, this position is eligible for the following benefits:Healthcare benefits - Medical, Vision, Dental401K matchingEmployee Share Purchase PlanCompetitive PTO PolicyEmployee Assistance Program (EAP)Life & Disability InsuranceAnd more!Annual Performance BonusThis position is eligible for anannual performance bonus based on personal, division/business unit, and company performance. The range displayed is only the annual base salary. To maintain equity across the business, annual performance bonus targets are determined by job level, not individual circumstances.Individual base salaries are based on various factors unique to each candidate, including skill set, experience, qualifications, and other job-related reasons determined during the interview process. Salary bands are periodically reviewed and updated based on market changes, internal needs, and industry trends. To maintain pay equity for team members, TELUS Digital conducts regular compensation audits.Annual Base Salary Range (Performance Bonus Eligible)$104,000 - $130,000 CADCreate a Job AlertInterested in building your career at WillowTree? Get future opportunities sent straight to your email.Apply for this job*indicates a required fieldFirst Name *Last Name *Preferred First NameEmail *Phone *Location (City) *Resume/CV *Enter manuallyAccepted file types: pdf, doc, docx, txt, rtfEnter manuallyAccepted file types: pdf, doc, docx, txt, rtfLinkedIn URL (Please list N/A if you don't have one) *How did you hear about us? * Select...Where did you hear about us? * Select...If you were referred by a WillowTree team member, please provide their nameAre you legally authorized to work in Canada? * Select...Please select your desired office location * Select...Are you committed to working in a hybrid model from the office location selected above? Please be aware that relocation is not covered by TELUS Digital. * Select...Please acknowledge that you have seen the posted salary range for this role and confirm that this aligns with your expectations. * Select...List which of the following tools you've used and the years of professional experience you've had with these tools: Adobe Analytics, Adobe CJA, Google Analytics, Amplitude, and Mixpanel. *(Canada) Voluntary Demographic QuestionsWillowTree knows incredible talent comes from all backgrounds. Our differences, both visible and invisible, benefit our teams, our communities, and the products we craft. Were deeply committed to building teams that reflect the diversity of the populations we serve.To ensure were reaching talent from all backgrounds, we invite applicants to complete the following VOLUNTARY demographic questions. For each question, you have the option to select 'I do not wish to answer.' Your responses will be processed separately from your application and will not be used in the hiring process or decision. We use this data (aggregate only) to assess and improve our hiring outreach and processes to better include and support individuals of all backgrounds.WillowTree is committed to providing equal employment opportunities to all employees and applicants for employment regardless of race, color, religion, creed, age, national origin or ancestry, ethnicity, sex, sexual orientation, gender identity or expression, disability, military or veteran status, or any other category protected by federal, state, or local law.Please indicate your gender (the binary gender language used here is based on government determined categorizations and differs from the identity language we prefer to use internally at WillowTree) * Select...Please indicate your race/ethnic group: * Select...Please indicate your disability status: * Select...Please indicate if you are currently serving in a military or have served in the past: * Select... #J-18808-Ljbffr