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Job Title


Senior Product Manager


Company : Sigmaways Inc


Location : Toronto, Ontario


Created : 2025-06-27


Job Type : Full Time


Job Description

We are looking for a strategic and results-driven Senior Product Manager to lead the end-to-end lifecycle of our product offerings. This role is responsible for guiding product evolution, defining go-to-market strategies, managing ongoing product performance, and driving incremental improvements. You will play a key role in optimizing product lines, managing partner relationships, and overseeing profitability (P&L).Responsibilities:Define and execute product strategies and roadmaps to maximize market penetration and value.Oversee the full product lifecycle, from concept and development through launch, growth, and maintenance.Lead go-to-market planning and execution, collaborating with internal teams and external stakeholders.Monitor product performance, implement continuous improvements, and manage change control processes.Coordinate with customer teams, partners, and third parties to identify product enhancements and innovations.Conduct market assessments and validate new opportunities through business case development and financial modeling.Translate market needs into business and technical requirements and ensure alignment with global technology teams.Drive execution of marketing programs, sales initiatives, and promotional campaigns to support product growth and adoption.Manage vendor relationships and ensure delivery against performance expectations.Provide input into advertising, branding, and product marketing strategies throughout the product lifecycle.Qualifications:Bachelor’s degree in Business, Marketing, or related field (or equivalent work experience).At least 8 years of relevant product management experience with at least 2 years in a leadership or management capacity preferred.Proven experience in new product development and lifecycle management.Strong background in market, business, and financial analysis.Excellent communication, collaboration, and stakeholder management skills.Strong business acumen and customer-focused mindset.Demonstrated success in delivering results in cross-functional, fast-paced environments.Proficiency in project management and the ability to manage multiple initiatives simultaneously.Self-starter with strong analytical thinking and problem-solving capabilities.Occasional travel may be required.