Job Title

Kensington delivers the worlds most personal travel experiences. We bring to life each clients desire to travel in a way thats tailored specifically for them, in the company of local private guides who ensure that they enjoy the authentic best of their destination. The result is a unique journey rich in memories that last a lifetime. We achieve this because of our extraordinary people, experts with deep knowledge of their destinations. For over 120 countries worldwide, and across each of our brands Tours, Cruises, Villas, Yachts, Jets, and Air their expertise powers our steadfast promise : See the world, differently. Kensington is seeking an experienced and commercially driven Vice President, Coop Marketing to establish and lead a new revenue-generating division. This executive will be responsible for building a scalable coop marketing portfolio and monetizing Kensingtons media and product inventory across North America. The role is focused on building the platform that will generate strategic partnerships with international tourism boards, luxury hotels, airlines, and other travel-sector brands looking to reach North American luxury travelers. The ideal candidate will have deep travel industry expertise, 15+ years of hands-on media planning and buying experience, and a proven track record of delivering coop-driven growth through high-impact B2B collaborations. 90-Day Success Roadmap First 30 Days Conduct a full audit of Kensingtons marketing assets and inventory Review historical coop efforts, direct marketing plans, and brand calendar Identify initial partnership targets and build a prioritized outreach list in partnership with the Product team Begin stakeholder alignment with Product, Trade, Sales, and Finance leads Days 3160 Develop and package Kensingtons inaugural coop marketing offering (rate card, media kit, proposal templates) Work with the Product team who will initiate outreach and meetings with key tourism boards and travel partners Define internal workflows, reporting tools, and campaign approval processes Recruit initial team members or determine interim resourcing structure Days 6190 Secure first 23 coop agreements Launch first coop campaign with measurable KPIs Finalize annual coop strategy and revenue targets Present first quarterly update to the Executive Team Required Experience & Qualifications 15+ years of marketing and partnership experience , with a minimum of 10 years in media planning and buying Proven travel industry expertise , with active relationships across tourism boards, airlines, and luxury hospitality Demonstrated success in building coop or partner-funded marketing programs Strong commercial acumen Sophisticated understanding of the North American luxury travel consumer Exceptional leadership, negotiation, and storytelling skills Bachelors degree required; MBA or related graduate education is an asset Why Join Kensington? At Kensington, we blend luxury travel with strategic innovation. As a recognized North American leader in curated, custom travel, we offer a fast-paced entrepreneurial environment, access to some of the most coveted travel audiences in the world, and the opportunity to shape a new revenue-driving function with visibility at the highest levels of the organization. We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application. We thank all candidates for their interest however only those selected for an interview will be contacted. Apply for this job indicates a required field First Name Last Name Email Phone Resume / CV Enter manually Accepted file types : pdf, doc, docx, txt, rtf Enter manually Accepted file types : pdf, doc, docx, txt, rtf LinkedIn Profile Are you currently legally eligible to work in Canada or the USA? Select... For example : Select Yes if you are a citizen / permanent resident of Canada or the USA or you are on a valid work permit in Canada or the USA Select No if you are on a study permit that only permits you to work at your place of study Have you been convicted, pleaded guilty or no contest to a crime, or are there any criminal charges pending against you? Select... Are you referred by an existing employee of the company? Select... If Yes, who referred you to this position? How many years of full-time experience do you have working in the Travel / Hospitality industry? Select... What is your desired salary range including base salary and bonus? Have you worked for the Navigatr Group of companies : Navigatr, Kensington Tours, Travel Edge, TripArc, Ensemble? Select... For internal applicants only, have you spoken to your current manager about your application to this role? Select... Please indicate the name of your manager : #J-18808-Ljbffr