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Join to apply for the Senior Manager, Social Analytics role at Electronic Arts (EA)1 week ago Be among the first 25 applicantsJoin to apply for the Senior Manager, Social Analytics role at Electronic Arts (EA)Get AI-powered advice on this job and more exclusive features.Description & RequirementsElectronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.Description & RequirementsElectronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.The Sr. Manager, Social Analytics role is a critical role within our Fan Intelligence organization, which is part of EAs broader Experiences organization.The future of entertainment is interactive, and our Marketing team plays an important role in this future by building content, culture, and community around our brands. We empower audiences to Play, Create, Watch, and Connect across our amazing franchises and experiences, including The Sims, Madden NFL, EA SPORTS FC, Apex Legends, and Battlefield. Were a multi-functional group, with world-class expertise in building fandoms, driving interactive storytelling, and positioning our franchises at the center of the broader entertainment ecosystem.The Channel Analytics team is responsible for delivering attributable ROI measurement, in-channel optimization opportunities, and insight-driven analyses with strategic business context. The Sr. Manager, Social Analytics will be responsible for leading a highly-proficient team in delivering insights and measurement on owned and earned social activations.As The Social Analytics Sr. Manager, You WillOversee a team of social analytics managers, strategically aligned to support EAs Entertainment and Sports brandsDefine and drive the strategic vision, goals, roadmap for your team, aligning priorities and deliverables with broader business objectivesLead the development of robust measurement frameworks that provide attributable ROI measurement for our owned social and community engagement channelsDesign and implement learning agendas with test frameworks, hypotheses, and KPIs to answer business-critical questionsDeliver and bring stakeholder visibility to impactful analyses that surface ROI opportunities and strategic recommendationsPartner closely with Franchise Analytics to bring channel-level depth and expertise to Marketing Mix Model results (MMM)Translate MMM results into actionable insights and optimizations to maximize performance of our social and community activationsCultivate strong relationships with our Integrated Communications teams, to align on evolving stakeholder needs and business prioritiesIdentify, onboard, and implement new measurement and analytics tools that enhance ROI trackingLead the management of and serve as a business stakeholder for our Social Analytics toolsChampion your teams impact with cross-functional stakeholders and drive organizational influence as a core member of our leadership teamQualificationsExperience:8-10+ years of experience in social marketing analytics, with a track record of driving measurable business impactMinimum 3-5 years experience managing a team of direct reportsExpertise in measurement and attribution methodologies across a wide range of digital channels including owned social and gaming community channels (ie Discord, Twitch)Experience with with social analytics platforms (ie Sprout Social, Tubular) and tracking ROI on owned marketing channelsProficient in SQL queries and working with API connections to extract and manipulate dataComfortable working across timezones with flexibility to accommodate teams that are distributed globallyAbility to navigate highly matrixed organizations with multiple stakeholdersSoft skills:Familiarity and interest with EA game franchisesA passion for using data and quantitative methods to inform and influence decision-makingExcellent communicator with the ability to drive influence amongst multiple stakeholdersA proactive thought starter who can identify and solve for unique challengesCompensation And BenefitsThe ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).PAY RANGESBritish Columbia (depending on location e.g. Vancouver vs. Victoria) *$130,800 - $183,000 CADIn British Columbia, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.About Electronic ArtsWere proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionResearch, Analyst, and Information TechnologyIndustriesEntertainment ProvidersReferrals increase your chances of interviewing at Electronic Arts (EA) by 2xSenior Manager, Analytics & Insights (eCommerce)Burnaby, British Columbia, Canada 5 days agoSenior Manager, Marketing Data and AnalyticsDirector of Data & Analytics - EA SPORTS FCManager Rev Ops - CS Business OperationsAssociate Director, AI and Advanced Analytics, VCHRITransaction Services Senior Manager Financial ServicesSenior Engineering Manager, Solutions Delivery - Concierge TechnologyGlobal Talent Applications Support ManagerManager, Database Marketing and AnalyticsBurnaby, British Columbia, Canada 22 hours agoManager, Data and Analytics Solution ArchitectManager, Marketing Analytics | Contract until February 2026Manager/Senior Manager, Digital Talent Management (HRBP)Manager, Employee Benefits, and RetirementBurnaby, British Columbia, Canada 1 week agoLangley, British Columbia, Canada 1 week agoDigital Media - Associate Director, Project ManagementSr. Project Manager (Process Development, Reagents, Chemistry)Were unlocking community knowledge in a new way. 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