Job Title

The Opportunity At Baptist Housing, every day is an opportunity for you to help our seniors experience life well in supportive communities. As a member of our team, you can experience a fulfilling career while working in a collaborative environment where support for you is prioritized. As the Marketing Manager, you will play a key role in developing and implementing sales and marketing strategies to deepen community connections and increase awareness of Shannon Oaks as a welcoming and vibrant place to call home. You will focus on maintaining full occupancy in our Independent and Assisted Living community by fostering meaningful connections and guiding seniors through their transition to retirement living. About The Role We are looking for a compassionate and strategic leader with a strong sales focus to join our team at Shannon Oaks in Vancouver. In this pivotal role, you will lead our sales and marketing efforts to maintain occupancy of our vibrant Independent and Assisted Living communities. Combining your creativity, relationship-building expertise, and strategic mindset, you will develop and execute sales and marketing initiatives, strengthen referral networks, and ensure prospective residents feel welcomed and cared for every step of the way. You will be instrumental in sharing the Baptist Housing story with the community and guiding prospective residents through tours and the application processes. You will also oversee advertising and community outreach while fostering connections with healthcare professionals, community organizations, and other referral sources. Key Responsibilities Sales Strategy & Relationship Management: Oversee inquiries, tours, and applications for a welcoming resident experience. Manage waiting lists and residency agreements with new residents. Effectively communicate community features and benefits to potential residents and families. Marketing Leadership & Strategy: Develop and execute sales and marketing plans, including events, advertising, and community outreach. Coordinate local events to promote Baptist Housings services and mission. Conduct market analysis to ensure competitive positioning and pricing. Oversee promotional materials and advertising across print, radio, and digital platforms. Referral Development and Community Engagement: Build and maintain referral networks with healthcare providers, social workers, pastors, and senior groups. Represent Baptist Housing at community events and strategic sponsorships to strengthen partnerships. Foster relationships through strategic sponsorships and collaboration. Reporting & CRM Management: Leverage CRM tools to track leads, measure performance, and generate reports. Contribute to progress updates and annual budget planning. Team Collaboration & Professional Growth: Work closely with your leadership team to align with organizational objectives. Stay current with industry best practices through ongoing education and events. Requirements Post-secondary education in Sales and Marketing or equivalent experience. Proven experience in account management, consultative sales, marketing, or related fields, preferably in Senior Living, Healthcare, Hospitality, or Real Estate Sales. Minimum 5 years of sales experience in relevant industries. At least 3 years in a leadership role. Exceptional interpersonal and communication skills, including strong writing and editing abilities tailored to diverse audiences. Proven ability to drive sales and foster lasting relationships. Proficiency with tools like Microsoft Word and Excel, Canva, and CRM systems. Excellent time management and organizational skills to balance multiple projects and meet deadlines. Critical thinker with problem-solving expertise. Flexibility to adapt to evolving priorities and work independently or collaboratively. Collaborative mindset with the ability to build strong relationships across teams and stakeholders. A positive, enthusiastic attitude with a genuine passion for serving seniors. Valid drivers license and access to a vehicle for work-related travel. About You You are a dynamic and empathetic leader with a passion for serving seniors and enhancing their quality of life. With a proven track record in sales and marketing, you bring strategic thinking, creativity, and relationship-building skills to the table. Your ability to inspire trust, communicate effectively, and adapt to changing priorities makes you a vital member of our team. Above all, you share Baptist Housings mission to create supportive communities where residents can experience life well. We offer a competitive compensation package, with an annual salary range from $70,200 to $75,075 per year. Your comprehensive benefits include employer-paid extended health and dental coverage, along with a generous four weeks of vacation. Additionally, we provide RRSP matching contributions and support for your ongoing professional development. Why Work at Baptist Housing? Meaningful Service: Your work matters! You can make a real impact on the lives of our residents. Your role is both fulfilling and purposeful. Supportive & Fun Community: We're more than colleagues. Experience a supportive, safe and fun environment where we take our work seriously, but not ourselves. Recognition & Appreciation: Experience appreciation events and receive recognition awards through our team programs. How To Apply To apply for this position, please click the 'Apply button, where you can submit your resume and complete the necessary steps to apply for this job. #J-18808-Ljbffr