Join to apply for the Director, Marketing Operations role at Amii (Alberta Machine Intelligence Institute) About The Role Ready to lead transformative marketing at the forefront of AI innovation? As Amiis Director of Marketing Operations, you will deftly merge powerful storytelling with precise performance marketing. Your confident leadership will inspire our inhouse marketing and communications team. This is more than a roleits a mission to help fuel Canadas economy through AI literacy and commercialization, while driving awareness of Amiis role as a global AI leader. Key Responsibilities Reporting to the Chief Revenue Officer (CRO), the Director of Marketing Operations leads the development and execution of product and brand marketing strategies, ensuring alignment with organizational goals. This position collaborates with the CRO to establish frameworks, strategies, and diverse plans that drive the Marketing & Communications teams success. In addition to overseeing marketing operations, the Director plays a handson role in executing key marketing tactics, ensuring seamless delivery across all initiatives. The position is key to optimizing processes, managing resources, and ensuring the team's accountability in achieving highimpact results. Marketing Operations & Execution Develop, own, and execute marketing operations, product marketing, and brand management strategies that align with organizational goals. Lead and optimize marketing automation processes to drive efficient, datadriven campaigns, ensuring CRM data accuracy, seamless execution of automated workflows, and strategic adoption of new marketing technologies. Understand and manage data flows between MarTech tools and the broader organization. Develop and deploy customer journeys and campaigns at all lifecycle stages, ensuring tailored messaging and engagement strategies. Proactively communicate insights and results from marketing initiatives to internal stakeholders, fostering transparency and datadriven decisionmaking. Collaborate with crossfunctional teams to derive insights that support business growth and management. Document and create roadmaps for marketing automation standard operating procedures, testing and experimentation, and insights on campaigns, journeys, and promotions. Delegate tasks effectively to team members of the Marketing & Communications team, ensuring accountability and highquality execution of marketing initiatives. Marketing Expertise Offer expert advice on marketing strategies, helping the Marketing & Communications team align their efforts with organizational goals. Analyze market trends, competitive landscapes, and client insights to inform product positioning and marketing strategies. Establish and share best practices in marketing, ensuring the team is equipped with the latest industry standards and methodologies. Collaborate with crossfunctional teams to develop and execute gotomarket strategies for new product launches. Assess the effectiveness of marketing campaigns, providing insights and recommendations for continuous improvement. Organize and lead workshops or training sessions on marketing concepts, tools, and techniques for the Marketing & Communications team. Work with the content team to develop marketing materials that effectively communicate product value propositions and key messages. Build strong relationships with internal stakeholders, ensuring alignment and support for marketing initiatives. Stay informed about industry trends, innovations, and best practices in product marketing, sharing insights with the team to maintain a competitive edge. People Leadership Act as a functional supervisor for all assigned headcount, reviewing and revising their work while managing approvals. Foster a creative environment where learning is constant, collaboration is key, ideas are heard, and mistakes are lessons and not failures. Mentor, coach and guide team members to reach their full potential and professional development goals. Encourage and maintain a problemsolving approach to work while acting as a coach and collaborator. Function as the definitive point of escalation for addressing challenges and facilitating the resolution of problems. Conduct performance reviews for direct reports and quarterly OKR planning sessions. Qualifications Post Secondary Degree in Marketing, Public Relations, Journalism, or related field. 10+ years experience in progressively responsible marketing positions, 5+ years in a leadership capacity. 3+ years of budgeting processes and data management experience. Proven experience working with a variety of MarTech tools including a CRM (HubSpot preferred), ecommerce, email marketing, and marketing automation. Demonstrable experience in discovering and executing within multiple communications channels to drive business metrics and growth. Proficient knowledge of marketing best practices. Experience working within a technologyfocused organization (nice to have). Knowledge, Skills And Abilities (KSA) Successfully manage multiple competing priorities in a fastpaced environment. Work independently and make informed decisions through a collaborative lens. Demonstrate strong interpersonal communication skills, both verbal and written. Establish credibility while influencing team members to achieve common goals. Identify the needs of stakeholders and create/deliver new solutions. Skilled in identifying knowledge gaps and prioritizing learning effectively. Lead with resilience, maintaining team performance through challenges and change. What Youll Love About Us A professional yet casual work environment that encourages the growth and development of your skills. Participate in professional development activities. Gain access to the Amii community and events. A chance to learn from amazing teammates who support one another to succeed. Competitive compensation, including paid time off and flexible health benefits. A modern office located in downtown Edmonton, Alberta. About Amii One of Canadas three main institutes for artificial intelligence (AI) and machine learning, our worldrenowned researchers drive fundamental and applied research at the University of Alberta (and other academic institutions), training some of the worlds top scientific talent. Our crossfunctional teams work collaboratively with Albertabased businesses and organizations to build AI capacity and translate scientific advancement into industry adoption and economic impact. How to Apply Applicants must be legally eligible to work in Canada at the time of application. If this sounds like the opportunity youve been waiting for, please dont wait for the closing October292025 to apply were excited to add a new member to the Amii team for this role, and the posting may come down sooner than the closing date if we find the right candidate before the posting closes! When sending your application, please send your resume and cover letter indicating why you think youd be a fit for Amii. In your cover letter, please include one professional accomplishment you are most proud of and why. Equal Opportunity Amii is an equal opportunity employer and values a diverse workforce. We encourage applications from all qualified individuals without regard to ethnicity, religion, gender identity, sexual orientation, age or disability. Accommodations for disabilityrelated needs throughout the recruitment and selection process are available upon request. Any information provided by you for accommodations will be kept confidential and wont be used in the selection process. #J-18808-Ljbffr
Job Title
Director, Marketing Operations