Job Title

Software Development Engineer, Sponsored Products and Brands The Sponsored Products and Brands team at Amazon Ads is reimagining the advertising landscape through cuttingedge generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of reinventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If youre energized by solving complex challenges and pushing the boundaries of whats possible with AI, join us in shaping the future of advertising. Key job responsibilities Design and develop a stateoftheart Agentic service platform using Gen AI/ML technologies that provide consistent, wellreasoned outcomes for advertiser guidance in a secure & reusable architecture, delivering low latency and secure advertiser experiences Optimizing for operation costs at scale through efficient resource utilization, token consumption and memory footprint at scale Collaborate with crossfunctional teams to integrate AIdriven solutions across our advertising ecosystem Pioneer new approaches to conversational AI and natural language interactions in advertising Shape the future of how businesses connect with customers through AIpowered advertising Create scalable systems that process millions of data points to deliver hyperpersonalized ad experiences What were looking for Passionate about Generative AI, Large Language Models, and their realworld applications Strong software engineering skills with experience in distributed systems and cloud technologies Creative problemsolver who thrives in ambiguity and loves tackling complex challenges Track record of delivering innovative solutions that drive business impact Enthusiasm for staying current with the rapidly evolving AI landscape A day in the life As a Software Development Engineer on the Sponsored Products and Brands Agentic Guidance Integrations (SPBAGI) team, you will architect and build the nextgeneration AI platform that will power personalization and intelligent advertising experiences for millions of merchants and brands worldwide. You are: Highly analytical: You solve problems in ways that can be backed up with verifiable data. You focus on driving processes, tools, and statistical methods which support rational decisionmaking. Team obsessed: You help the team achieve outstanding results. You foster the creative atmosphere to let engineers innovate, while holding them accountable for making smart decisions and delivering results. Humbitious: Youre ambitious, yet humble. You recognize that theres always opportunity for improvement and use introspection and feedback from teammates and peers to raise the bar for your team. Engaged by ambiguity: Youre able to explore new problem spaces with unique constraints and thus nonobvious solutions; youre quick to identify any gaps in the team and the right person to fill them to best deliver value to customers. Passionate for staying current with the latest developments in AI technologies and applying those insights to realworld product challenges. About the team Were looking for a brilliant Software Development Engineer to spearhead our Sponsored Products and Brands Agentic Guidance Integrations (SPBAGI) team. The team owns the foundational infrastructure for SPB agentic experiences, providing a unified entry point for internal and external agentic applications. We design and maintain scalable APIs and orchestration layers that allow agents to reliably connect with firstparty and partner systems. Our responsibilities include building durable agenttoagent communication protocols for discovery, negotiation, and task handoff; lifecycle management for agent sessions; and state management frameworks that allow agents to persist context across multistep workflows. The team delivers streaming and eventdriven integration pipelines to support realtime customizations and integrations with 1P experiences. We also own the infrastructure governance layers including standardized accesscontrol frameworks, data masking and retention policies, ratelimiting, audit logging, and safety guardrails that ensure predictable, compliant agent behavior across environments. To support scale, the team invests in observability platforms for debugging agenttoagent and agenttoservice interactions, performance optimization of orchestration layers, and telemetrydriven insights. We also extend the platform to external developers and partners by exposing systems safely to empower partners to create new agentic experiences while inheriting all governance, security, and scaling guarantees of the platform. These agentic experiences include personalized insights, guidance, holistically accounting for an advertisers product catalog, performance metrics, and other relevant signals. Examples of surfaces that will leverage the SPB Agent include but are not limited to: Personalization for an advertisers experience throughout the Advertiser Console where the SPB Agent will utilize advertiser and page level context to determine how to tailor a full page experience to an advertiser, updating individual widgets with recommendations or filtering capabilities that are most applicable. An AI companion in Next Gen Selling, Seller Central or Seller Assistant that provides a personalized, interactive and automated experience where Selling Partners receive databacked guidance for growing their business, making autonomous decisions and executing actions on behalf of sellers and. AI for Sales pitches that are optimized through the SPB Agent insights. Why join us? Be part of a team thats defining the future of AI in advertising Work on projects with massive scale and impact, reaching millions of businesses and consumers Collaborate with worldclass AI researchers and engineers Access to cuttingedge AI technologies and resources Basic Qualifications 3+ years of noninternship professional software development experience 2+ years of noninternship design or architecture (design patterns, reliability and scaling) of new and existing systems experience Experience programming with at least one software programming language Preferred Qualifications 3+ years of full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations experience Bachelors degree in computer science or equivalent Proven experience shipping Gen AIpowered features at scale from pilot to production and a deep understanding of AI trust and safety considerations Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region youre applying in isnt listed, please contact your Recruiting Partner. #J-18808-Ljbffr