Job Title

Overview Ratehub is a Canadian fintech delivering financial services across mortgage, life and home insurance, mortgage originations and servicing, a Financial Services Marketplace, and a content business across Ratehub and MoneySense. We deliver the best online mortgage experience, personalized card and loan options, and cheaper auto and home insurance policies. The General Manager will shape the next chapter of MoneySense, one of Canadas most trusted personal finance media brands. Since joining Ratehub in 2018, MoneySense has remained editorially independent and focused on expanding its reach and impact. We are seeking a leader who combines editorial excellence with SEO and audience-growth expertise to guide MoneySenses future, ensuring profitability, strategic alignment, and longterm growth in a rapidly evolving media landscape. The General Manager will set the editorial vision, refine content strategy, and lead a talented team while ensuring MoneySense remains a trusted resource and a successful business. This is a highimpact opportunity to grow a national brand, shape financial conversations in Canada, and lead MoneySense into its future. Your Responsibilities Strategic Leadership: Co-design and execute a revenue strategy that supports the magazines positioning in the Canadian market, balancing reader segments with business objectives Stay current with industry trends, monitor performance of competitors, and explore new opportunities to maximize profitability and market share Define and execute a content strategy to establish MoneySense as the goto source for personal finance in Canada Identify emerging trends in digital publishing and personal finance to maintain a competitive edge Collaborate with the CEO, Business Unit Director, Head of Product, and crossfunctional teams to align content with broader company objectives Content Strategy, Development, and Management: Develop and implement a comprehensive content strategy with consistent, compelling narratives across platforms Oversee creation, curation, and distribution of highquality, engaging content across all platforms Set and uphold editorial standards, ensuring brand voice, SEO best practices, and legal guidelines Build, manage, and mentor a team of writers, editors, freelancers, and contributors Collaborate with partner relations to brainstorm and create paid partner content and campaigns Occasionally craft datadriven content such as blogs, articles, reports, white papers, and multimedia assets Plan, manage, and execute a content calendar for timely delivery Audience Growth and Engagement: Develop strategies to expand reach, retention, and engagement through innovative content formats and platforms Analyze performance metrics and user feedback to refine the content strategy Expand the publications reach through partnerships, syndication, and collaborations with industry experts and influencers Brand Building: Act as the public face of the publication, representing the brand at industry events and media opportunities Cultivate a network of thought leaders and collaborators to enhance authority and visibility Your Qualifications 7+ years in editorial leadership roles, ideally within digital publishing or personal finance Proven success in building and scaling content brands with a focus on audience growth and revenue generation Strong understanding of the Canadian personal finance landscape and digital media trends Experience in real estaterelated content or solid understanding of the real estate market is a plus Skills And Abilities: Strategic thinker with a track record of driving growth through innovative content strategies Exceptional editorial judgment and a passion for highquality, impactful content Proficient in CMS, analytics tools (e.g., Google Analytics), and project management software Strong leadership and team management skills, with the ability to inspire and develop a highperforming team Datadriven decisionmaker with SEO and analytics expertise Personal Attributes: Passionate about personal finance and empowering Canadians to make informed financial decisions Collaborative with excellent communication and relationshipbuilding skills Adaptable and forwardthinking, thriving in a fastpaced, evolving environment Culture and Benefits Members first we prioritise member needs and focus on member satisfaction Growth mindset we set ambitious goals and take responsible risks Better together we are One team with a common goal Run after problems we tackle problems directly and seek the harder but right solutions Measure, Learn, Iterate, Innovate we are datadriven and iterative Competitive salary, remotefirst organization, flexible hours, comprehensive benefits, RRSP matching, training allowance, and team socials Ratehub welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. Powered by JazzHR Toronto, Ontario, Canada #J-18808-Ljbffr