Job Title

Senior Sales Manager True Wild Distilling, Breaker Box, Roper''s Hold Whisky Collective Location: Alberta Reports to: CEO About True Wild Distilling At True Wild, we don''t just make spirits, we craft stories in every bottle. From the refined charge of Breaker Box Gin and Vodka to the rugged spirit of Roper''s Hold Whiskies, we celebrate Alberta''s untamed character and the people who live it every day. We''re driven by curiosity, grit, and a relentless pursuit of excellence. Our team believes in doing things the right way, even if it''s the harder way. We''re distillers, storytellers, and brand builders shaping how Canadians connect with true, small-batch craft spirits. We''re growing fast across Western Canada and we''re looking for a Sales Manager in who''s ready to roll up their sleeves and help write the next chapter of the True Wild story. The Role As our Sales Manager, you''ll be leading our growth in 2026 sharing our spirits, our story, and our passion with retailers, bars, restaurants, and event partners. This isn''t a cookie-cutter sales gig. It''s an opportunity to build real relationships, champion local craftsmanship, and help shape how Alberta experiences premium craft spirits. You''ll drive growth for Breaker Box Vodka and Gin and Roper''s Hold Whiskies while keeping your ear to the ground for opportunities to bring future True Wild products to new places and new people. What You''ll Do Work closely with our sales agency partner''s on the ground teams. Being the middle person between them and our CEO. Develop strategies to have impact in new markets. Be the largest driver of revenue growth within the organization. Build and grow retail and on-premise accounts throughout Western Canada Increase distribution, visibility, and sales velocity for Breaker Box and Roper''s Hold. Develop genuine connections with store owners, bar managers, and buyers. Plan and execute activations, tastings, and brand experiences that make people fall in love with True Wild. Track your wins, spot opportunities, and refine your territory plans. Be an ambassador not just for our brands, but for Alberta craft spirits as a whole. Who You Are You bring 5+ years of sales experience (beverage alcohol or CPG a plus), but hustle and heart matter more than your resume. You''ve got an entrepreneurial mindset you treat your territory like your own business. You''re a storyteller and a relationship builder who can turn a handshake into a partnership. You''re organized, data-aware, and action-oriented. You love craft spirits, good people, and the energy of being out in the field. You''ve got a valid driver''s license, a reliable vehicle, and the flexibility to work the occasional evening or weekend event. Why Join True Wild Be part of a growing Alberta distillery that''s earning its place among Canada''s best. Competitive base salary plus performance-based incentives. Mileage allowance, benefits package, paid time off and company events. Career growth opportunities into senior territory or leadership roles. A chance to work with a tight, passionate crew who take their craft seriously but not themselves. How to Apply If you''re ready to help grow Alberta''s next great distilling story one pour, one partnership, and one adventure at a time we''d love to meet you. Apply now and raise a glass to what''s next. Job Type: Full-time Job Types: Full-time, Permanent Pay: From $70,000.00 per year Benefits: Company events Dental care Discounted or free food Mileage reimbursement On-site parking Paid time off Store discount Vision care Work Location: In person