Job Title

GENERAL MANAGER1933 Liquor Co. Vancouver, BCFull-time 40 hours per weekSalary: $60,000$70,000 per year (experience and fit dependent)1933 Liquor Co. is a fast-growing liquor retailer with a strong e-commerce and delivery presence. Were looking for a hands-on, results-driven General Manager who can lead daily operations, drive revenue growth, and build a high-performing team across retail, e-commerce, and corporate sales channels.This role owns day-to-day execution, team leadership, and performance outcomes. You will work through team leads while remaining hands-on where needed to ensure standards, accountability, and execution remain high. If youre a builder, a leader, and someone who takes ownership, this role is for you.What Youll Do- Lead, coach, and develop the store team; set clear expectations, build accountability, and foster a strong, positive work culture.- Set the tone for a respectful, accountable, and high-performance work environment.- Oversee daily operations including scheduling, store presentation, task completion, and staff performance.- Drive revenue growth across retail, e-commerce, delivery platforms, and corporate/B2B sales.- Own oversight of e-commerce operations, including order flow, fulfillment accuracy, delivery performance, platform standards, and customer experience across online channels.- Analyze sales performance, identify gaps or inefficiencies, and implement changes to improve profitability.- Provide direction and oversight across product ordering, promotions, merchandising execution, and vendor relationships to ensure alignment with sales strategy.- Ensure store layout, visual standards, and product flow support a high-conversion shopping experience.- Maintain strong customer experience standards, address escalated issues, and protect store ratings across in-store and online channels.- Be a visible leader on the floorengaging with customers, supporting staff, and leading by example.- Conduct regular team meetings, communicate priorities clearly, and keep the team aligned on goals and expectations.- Support basic marketing execution such as social content ideas, in-store features, and product highlights.- Provide clear weekly updates and reports to ownership on sales performance, team execution, customer feedback, and operational issues.Who You Are- A confident, hands-on retail leader who can motivate, direct, and develop a team.- Revenue-focused, analytical, and driven by results and continuous improvement.- Highly organized, consistent, and comfortable holding people accountable.- Comfortable working with sales data, reports, and performance trends.- Strong communicator who can clearly present information to both staff and ownership.- Possess a solid foundational understanding of the liquor industry, products, and retail environment (or the ability to quickly build it).- Passionate about wine, beer, spirits, and ongoing product education.Required Experience- 5+ years of retail experience (liquor, specialty retail, grocery, or similar).- 3+ years in a management or supervisory role with direct team leadership.- Experience working in fast-paced, high-volume retail environments.- Demonstrated experience with e-commerce, delivery platforms, or omni-channel retail operations.- Must be 19+ with a valid Serving It Right certificate prior to start date.Considered an Asset- Experience with retail marketing or social media execution.- Experience developing or managing corporate/B2B accounts.- WSET Level 2 or 3, or interest in continued product education.Why Work With Us- Competitive salary.- Basic health and dental benefits plan.- Opportunity to participate in a discretionary performance-based bonus program tied to business performance and execution.- Staff discount on wine, beer, spirits, and RTDs.- Opportunity to grow with a business expanding across retail, e-commerce, and corporate sales.- Fast-paced, supportive team environment with ongoing product education.To ApplyPlease submit your resume and a short note to [email protected] outlining your retail leadership experience and why you believe youre a strong fit for this role.