Job Title

Digital Publisher B2B We have a unique opportunity for an experienced Digital Publisher from a B2B publishing background to work for a leading exhibition and conference organisation, elevating their digital B2B publication for a specialist global industry. This news platform provides essential news, knowledge and insight and is one of the fastest growing media outlets in its specialist subject area. This role is initially a 6month fixed term contract and is a hybrid role with 3 days working in the office based on the Surrey/Hampshire border and 2 days from home. Responsibilities Evolving and implementing the organisations publishing strategy, introducing new digital and print assets as well as being the driving force for future expansion plans. Responsibility for all digital operational marketing strategy. Overseeing external web development and SEO agency relationship to enhance the digital presence. Driving audience engagement across multiple locations utilising metrics and performance analytics to inform strategy. Managing and continually improving newsletter performance. Managing thirdparty suppliers and agencies involved in the improvement and refinement of digital resources. Collaborating closely with the Editor to provide performance insight into content strategy and operational management of editorial resources. Audience profiling and research, including surveys and analytics. Qualifications The successful person will have demonstrable experience in digital marketing within B2B publishing, with a solid background in print media and magazine production. Experience in leading SEO/SEM, email marketing, social media and/or display advertising campaigns is required. A creative mindset is essential, with a talent for identifying target audiences and developing engaging digital campaigns, along with strong analytical skills and a deep understanding of website metrics (e.g. Google Analytics, NetInsight, etc.). Outstanding copywriting skills and a commitment to staying updated on the latest trends in online marketing are essential. For further details, please send your CV and a short cover note to . Employment Details Seniority level: MidSenior Employment type: Contract (6month fixed term) Job function: Marketing, Public Relations, Writing/Editing Industries: Advertising Services This role is available now and early applications may be prioritised. #J-18808-Ljbffr