Job Title

Overview Regional Director of Sales & Marketing (Hotel Pre-opening) Vancouver, BC. For 4, soon to open Hotels. We are seeking an experienced Regional Director of Sales & Marketing to oversee and execute a multi-property marketing strategy supporting four soon to open hotels in Richmond BC, Toronto ON, and San Diego CA. This is a rare opportunity to be part of our team and to lead the building of the business pre/post opening and bringing a new hospitality destination to life. The Role As the Regional Director of Sales & Marketing, you will play a key role in launching 4 new hotel properties in Canada and the U.S. (scheduled to open in 2026) by developing and executing pre-opening sales strategies and marketing plans. This position will work closely with corporate teams, property leaders, and third-party vendors to build brand awareness, generate demand, and ensure a seamless entry into the market. The role will provide strategic leadership and hands-on support to property-level Sales & Marketing teams. Responsibilities - Develop and implement comprehensive pre-opening sales and marketing strategies for the 4 new hotel openings across the region which adds to our existing portfolio of 4 hotels. - Generate early awareness and bookings through local business development, event partnerships, and outreach to key accounts. - Build and manage a pre-opening timeline for marketing deliverables, sales activities, pre-selling, digital presence, and collateral development (brochures, brand collateral, radio, advertising). - Lead market research and competitive analysis to inform pricing, positioning, promotional tactics. - Manage local marketing activations including seasonal promotions, grand openings, and community partnerships. - Collaborate with revenue management on opening rate strategy and forecasting. - Work closely with property-level leadership to train on brand standards, sales messaging, and marketing tools. - Prepare monthly reports on pre-opening progress, KPIs, ROMI (Return on Marketing Investment). - Support transition of responsibilities to on-site Sales & Marketing team post-opening. - Partner with sales team to support demand generation, group business & event marketing. - Work with Marketing managers to develop website content, social media, email marketing, and digital advertising. - Ensure brand compliance across all materials while tailoring messaging to reflect each propertys voice and audience. - Develop marketing strategies and promotions for onsite restaurants in conjunction with F&B team. Requirements - Bachelors degree in Marketing, Hospitality, Communications, or related field an asset. - 7+ years of progressive marketing experience at branded properties in the hospitality industry, multi-property or regional oversight an asset, plus 5 years of Sales experience (required). - Strong understanding of hotel marketing, distribution channels, and revenue-driving tactics. - Digital marketing platforms, content management systems, CRM tools, and OTA strategies. - Creative thinker with data-driven decision-making capabilities. - Excellent leadership, communication, and collaboration skills. What We Offer - Competitive salary + performance bonuses - Opportunity to build and lead your own team - A collaborative ownership group with a clear long-term vision - Creative input on marketing, strategies and vision. - Benefits: Dental care, Extended health care, On-site parking - Schedule: Monday to Friday, Weekends as needed - Location: Vancouver, BC V6B 2W6 (required) - Work Location: On-site/ In person If interested please email resume to Rick Chad [email protected] #J-18808-Ljbffr