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Job Title


Global GTM Programs Director


Company : Arrow Electronics


Location : Calgary, Alberta


Created : 2026-01-22


Job Type : Full Time


Job Description

Global GTM Programs Director Arrow ECS is seeking a Global GTM Programs Director> to define and execute gotomarket strategies that accelerate growth for our ECSheroes portfolio across EMEA and the US. This strategic role will lead the development of sales plays, orchestrate vendor partnerships, and drive internal and external enablement to deliver incremental revenue. Acting as a connector between vendors, sales, marketing, and partners, you will ensure Arrow ECS remains the trusted leader in delivering enterpriseclass solutions. Responsibilities Develop a global ECS GTM framework with regional adaptations for EMEA and the US. Create repeatable sales plays aligned to Arrow ECS vendor solutions (e.g., Dell APEX, NetApp ONTAP, VMware Cloud Foundation), including messaging, ICP, triggers, and competitive positioning. Define land, expand, and crosssell motions for ECS offerings and adjacent technologies. Partner with strategic vendors (Dell, NetApp, VMware, HPE, IBM, Microsoft) to build joint value propositions and coselling programs. Manageencio MDF/JMF planning, proofofvalue initiatives, and comarketing campaigns, aligning Arrow ECS GTM priorities with vendor roadmaps, certifications, and incentive programs. Deliver rolebased enablement for internal sales teams and external partners (playbooks, pitch decks, demo flows, ROI tools). Launch certification programs and microlearning content to drive adoption, ensuring enablement assets are accessible and measurable through Arrow ECS platforms. Collaborate with marketing to execute integrated campaigns_Rect supporting ECS plays. Develop personabased messaging and industryspecific use cases for key verticals (Financial Services, Manufacturing, Public Sector). Drive ABM strategies and leverage MDF for highimpact demand generation. Establish KPIs for pipeline growth, win rates, attach rates, and enablement adoption. Implement dashboard reporting and cadence reviews for regional execution. Lead pilottoscale programs, incorporating feedback loops for continuous improvement. Provide leadership and direction to global sales and marketing teams, developing and implementing global business development objectives that integrate new technologies into our product portfolio. Qualifications 10+ years in GTM leadership, solution marketing, or sales enablement within IT distribution, cloud, or enterprise solutions. Proven success in building and scaling sales plays across multiple regions. Strong experience in vendor management and MDF/JMF optimization. Expertise in channel ecosystems and partnerled growth strategies. Exceptional communication skills with the ability to influence crossfunctional teams. Bachelors degree required; MBA preferred. Work Arrangement Fully Remote: must be able to travel to an Arrow office location as requested by Arrow leadership. Benefits Medical, Dental, Vision Insurance 401k, with doctrines other contributions ShortTerm/LongTerm Disability Insurance Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options Paid Time Off (including sick, holiday, vacation, etc.) Tuition Reimbursement Growth Opportunities And more! Annual Hiring Range $157,500.00 - $254,375.00 Actual compensation offer may vary based on location, work experience, education, and skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer. Location CA-AB-Alberta, Canada (Remote Employees) Time Type Full time Job Category Business Support Sen(rotary) Director Employment Type Full-time Project Management and Information Technology Industries Technology, Information and Internet #J-18808-Ljbffr