Job Title

Technical Sales Manager Professional Imaging Join to apply for the Technical Sales Manager Professional Imaging role at Panasonic North America. Overview Panasonic Canada Inc. is currently looking to hire for the position of Technical Sales Manager - Professional Imaging. The Technical Sales Manager - Professional Imaging develops new business opportunities, identifies new vertical markets and specific end user prospects. Develops and maintains channel partnerships on major account development. Keeps current on existing and new product offerings, industry developments and competitive products and on customer requirements. Trains partners and customers on current and new products and services. Liaises with sales and marketing departments ensuring new product introductions are consistent with competition. Plans, organizes, and conducts major vertical focused trade shows and open house events. Reports regularly to management on status of new business development opportunities and provides required reports. This is a fulltime, hybrid position. Officebased work will be performed from the Mississauga office on Ambler Drive. Candidates must be legally eligible to work in Canada. Panasonic Canada Inc. does not offer sponsorship. The role requires 30% travel: 95% domestic (50% within Ontario, 50% across other provinces) and 5% international. Responsibilities Develops, and implements business development strategies for assigned vertical markets including broadcasters, cinematographers and rental companies. Builds and strengthens relationships by arranging meetings with new and existing partners and customers to identify business opportunities and present relevant product and solution offerings. Prepares and contributes to the collaboration on large complex bids. Provides presales support to resellers and end users for the assigned categories, product information and specification. Provides sales reports outlining account development ideas, objectives, status of implemented strategies, and the development of new prospect accounts as required. Attends team meetings discussing new prospects and new vertical markets. Keeps up to date with market, technology trends, new product offerings, industry developments and competitive products and customer requirements. Explores new business opportunities with major enduser accounts. Designs and, on approval, implements national and regional sales and support programs for major accounts with channel partners. Nurtures partnerships within PCI sales organization and through dealers to ensure collaborative transfer of sales leads, technical knowledge and any other elements to ensure profitable sales growth. Continuously develops product expertise by participating in company training and working closely with product engineering teams. Maintains uptodate knowledge of competitive technologies and market trends. Prepares and delivers technical training and presentations to educate partners and customers. Provides comprehensive presales and postsales technical support. Conducts virtual and onsite product demonstrations for resellers and end users. Coordinates the shipment, tracking, and return of demonstrator units to ensure a smooth evaluation process. Manages and communicates dealer/distribution marketing programs (registration, SPIFF and VIR program) to maximize sales and exposure of Panasonic Professional Imaging solutions. Communicates with dealers/distributors regarding marketing related issues. Implements approved marketing plans and programs including communication to internal departments, sales force, dealers and distributors and end users. Reviews inventory levels, pricing, operating margins on a regular basis. Reviews backorders minimum once a week. Reviews costing for assigned products and compares to ongoing business plan objectives. Requests product availability from factory, other Panasonic companies and stakeholders to fill potential backorders. Communicates issues to management. Maintains a detailed tracking and reconciliation database and reviews products marketed within budgeted objectives to maximize profit and sales volume. Participates in factory price negotiations and recommends pricing structures based on sales channel. Requests special pricing support from factory and stakeholders. Communicates closely with sales administration and other internal stakeholders to resolve issues (backorders, order flow, pricing issues, etc.). Plans, organizes, and conducts major vertical focused trade shows, webinars, virtual and openhouse events. Plans agendas, prepares attendee lists, demonstrates products, prepares required presentations and organizes with required stakeholders such as brand management. Ensures the communication of the message to target markets such as end users, consultants and engineers. Analyses attendance and other factors to determine show effectiveness and makes continuous improvements. Provides feedback to organizers, participants and management as required. Researches and analyzes market trends and conditions affecting assigned products such as economic and demographic trends, marketing and sales strategies, competitor information, dealer profiles, existing PCI sales coverage, market size and penetration, marketing practices and sales trends then reports findings to management. Proposes marketing and sales strategies to maximize sales and Panasonic exposure. Research competitor information including product information and pricing. Researches and analyzes best marketing practices and sales trends and reports findings to management. Recommends marketing and cost proposals for senior management approval. Liaises regularly with factories regarding pricing and product information. Qualifications University or College degree in Business, Marketing or Engineering with 7 years experience. Minimum of 5 years in the Professional Imaging Electronics industry, preferably in a technical sales role. Working knowledge of Microsoft Office spreadsheets, word processing, presentations and email. Excellent problemsolving ability to solve moderately complex business and technical networking problems common to the industry in which detailed product, industry and customer knowledge are required to resolve issues. Significant and complex problem solving involves managing accounts to maximize sales, making business plan recommendations. Ability to analyze market conditions and product requirements. Excellent interpersonal skills to establish and maintain rapport with customers. Influence and negotiate to close business and negotiate pricing in a mutually rewarding manner. Negotiate to settle complex business issues and communicate resolutions to management. Influence to develop accounts and maximize business, increase market share and position for assigned product lines. Develop rapport to give support, impart product knowledge and resolve daily issues. Communicate extensive technical information to factory representatives, end users, technical and nontechnical audiences. Establish rapport with team members to effectively solve problems and solicit opinions. Nicetohaves Cold calling experience would be an asset. SAP knowledge an asset. What Youll Earn The annual wage range for this position is $72,985 - $95,000. Eligible for a maximum annual bonus of 25% of the base salary based on achievement of predetermined objectives. Eligible for a biweekly car allowance of $254. Benefits & Perks - Whats in it for you Comprehensive medical, dental and vision coverage with a health spending account Panasonic Retirement Pension Plan (RPP/DCPP) Group Retirement Savings Plan (RSP) Generous parental leave topup Education assistance programme / tuition reimbursement Employee purchase programme Employee & family assistance programme (EFAP) Competitive rates on home and auto insurance Employee volunteer programme paid time off for volunteer days Onsite events! And many more benefits & perks Hybrid Work Model Panasonic Canada Inc. supports a hybrid work model. Employees can expect to be in the office for a variable number of days per week based on the needs of the business unit, while also having the ability to work remote. Flexible work options include working remote, mobile and creating a compressed work schedule. How to Apply Please include a PDF copy of your current resume. Diversity, Equity & Inclusion at Panasonic Canada, Inc. In order to drive our business to continued heights, our business practices and our contribution to society must be rooted in diversity, equity and inclusion. We foster an environment in which everyone is able to share their voice and talents, in a safe space, where they have the opportunity and resources to fully realize their potential. We are committed to developing and realizing programs, tools and processes that ensure a diverse, equitable and inclusive environment for our employees. AODA Policy Panasonic Canada Inc. has an accommodation process in place and provides accommodations for job applicants with disabilities as appropriate. Assessment and selection materials and procedures can be made available in accessible formats and methods as appropriate. If you require a specific accommodation because of disability or medical need, please let us know when selected to take part in our recruitment process so that reasonable arrangements can be made for the appropriate accommodations to be in place as you move through our process. Only candidates selected for an interview will be contacted. We thank you for your interest in working for Panasonic Canada Inc. REQ153501 #J-18808-Ljbffr