Job Title

Director, Brand Management & Architecture Join to apply for the Director, Brand Management & Architecture role at ServiceTitan . Ready to be a Titan? As the Director of Brand Management & Architecture, you will lead the creation and maintenance of ServiceTitans brand portfolio hierarchy, ensuring clarity and market synergy across all business units. You will govern external brand usage, guide a creative team, and manage brand integration from M&A activities, building a cohesive brand experience that supports the companys growth. What you''''ll do: Develop and execute Brand Architecture Strategy, designing and maintaining the optimal model (e.g., Masterbrand, Endorsed, or House of Brands). Define portfolio hierarchy, naming conventions, visual hierarchy, and strategic positioning for all subbrands and product families. Build and monitor metrics to audit brand health, equity, and alignment, informing investment and retirement decisions. Lead integration strategy for M&A, ensuring new acquisitions fit the existing brand portfolio. Manage, mentor, and develop a creative team of Copywriters and Designers to maintain brand standards and governance. Allocate creative resources and budget, prioritizing projects that reinforce architectural integrity. Establish and enforce brand governance processes, including internal guidelines for product development and external usage for partners and customers. Collaborate with Legal, Product Development, Marketing, and other Creative Leads to align strategy, execution, and compliance. Present portfolio health and recommendations to executive leadership, serving as the strategic brand structure expert. What you''''ll bring: 10+ years of brand strategy or brand management experience, with at least 5 years focused on Brand Architecture or Product Naming in a multibrand environment. Proven leadership and mentoring of creative teams or agency partners. Experience designing, implementing, and managing global brand architectures and naming systems. Deep understanding of core brand principles and their application to architecture and creative execution. Track record of developing and enforcing internal and external brand usage guidelines. Exceptional communication, presentation, and collaboration skills. Bachelors degree in Marketing, Business, or a related field. What We Offer Flextime, recognition, and support for autonomous work, including learning and development opportunities, onboarding, and leadership training. Companypaid medical, dental, and vision benefits, RSP match, and an employee assistance program. Parental leave and support, up to $20k in adoption reimbursement, and ondemand maternity support. At ServiceTitan, we celebrate individuality and uniqueness. We strongly encourage people from underrepresented groups to apply. We do not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy, genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws. ServiceTitan is committed to fair and equitable compensation. The expected salary range for this role for candidates in Canada is $166,500 CAD - $249,700 CAD. Total compensation also includes an annual bonus, equity, and a holistic suite of benefits. #J-18808-Ljbffr