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Job Title


U.S. Market Launch Director of Sales


Company : Apotex Inc.


Location : Toronto, Ontario


Created : 2026-01-22


Job Type : Full Time


Job Description

Join to apply for the U.S. Market Launch Director of Sales role at Apotex Inc. About Apotex Inc. Apotex is a Canadian-based global health company. We improve everyday access to affordable, innovative medicines and health products for millions of people worldwide, with a broad portfolio of generic, biosimilar, innovative branded pharmaceuticals and consumer health products. Headquartered in Toronto, with regional offices globally, including in the United States, Mexico and India, we are the largest Canadian-based pharmaceutical company and a health partner of choice for the Americas for pharmaceutical licensing and product acquisitions. Job Summary CanPrev is a Canadian company founded in 2005, specializing in premium natural health products, including vitamins, minerals, and supplements. The brand is known for its commitment to making natural medicine safe, effective, and accessible, with formulations developed by licensed health practitioners and manufactured in Health Canadaapproved, GMPcompliant facilities. CanPrev emphasizes high purity, potency, and evidencebased formulations to support overall wellness. In February 2025, CanPrev was acquired by Apotex, Canadas largest pharmaceutical company, creating opportunities for expanded distribution across retail, professional, and international markets while maintaining its strong reputation for quality and innovation in the natural health sector. We are seeking a dynamic and entrepreneurial Sales Leader located in the U.S. (Florida preferred) to spearhead CanPrevs entry into the U.S. market. This role will be responsible for executing the gotomarket strategy, establishing key retail and distribution partnerships, and driving revenue growth in alignment with CanPrevs brand and strategic objectives. The ideal candidate will be experienced in VMS, and within the Natural and Specialty channels. We are seeking a leader who can drive CanPrevs commercial effort from brandbuilding with regional customers to scaling with national customers and channels. Job Responsibilities Market Entry Strategy Partner with crossfunctional project team on U.S. sales strategy and execution for CanPrevs product portfolio. Identify and prioritize target customers (natural health, specialty retail, ecommerce, distributors) within launch geographies. Business Development Secure partnerships and product portfolio listings with targeted retailers and distributors. Negotiate trade terms, pricing, and promotional/merchandising agreements. Partner with trade marketing and education teams to train retailers and staff for assisted sales, and to execute instore programs. Rapidly scale the business by expanding brick & mortar distribution from regional to national customers over time. Identify and recommend launch programs with key customers for new product innovations. Partner with Supply Chain for bestinclass forecasting, consistent supply, and ontime delivery. Team & Infrastructure Build and lead a highperforming U.S. sales team (direct and broker network). Establish sales processes, CRM, and reporting systems. Revenue & Performance Build the Annual Plan for U.S. customers, including revenue, trade spending, promotion and merchandising activity; collaborate with Brand and Trade Marketing on consumer engagement plans. Deliver sales targets and market share objectives; maintain tight control of pricing strategy and spending. Monitor KPIs: sellin, sellthrough, distribution, and promotional ROI. Market Intelligence Track competitive activity, consumer trends, and regulatory changes to inform strategy. Job Requirements Experience: 15+ years in sales leadership roles within natural health, supplements, or CPG; proven track record of U.S. market entry or expansion. Knowledge: U.S. retail landscape (natural health, specialty, mass, ecommerce), with direct experience in Natural and Specialty channels, as well as with key distributors. Behavior: demonstrated success via strong crossfunctional collaboration, passionate about the natural health / supplement segment. At Apotex, we are committed to fostering a welcoming and accessible work environment, where everyone feels valued, respected, and supported to succeed. We offer accommodation for applicants with disabilities as part of its recruitment process. If you are contacted to arrange for an interview or testing, please advise us if you require an accommodation. Seniority Level Director Employment Type Fulltime Job Function Sales and Business Development Pharmaceutical Manufacturing Referrals increase your chances of interviewing at Apotex Inc. by 2x. #J-18808-Ljbffr