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Job Title


Manager, Marketing - TELUS Rewards


Company : TELUS


Location : Calgary,


Created : 2026-01-29


Job Type : Full Time


Job Description

Overview Join our elite marketing team revolutionizing the TELUS loyalty experience! As the Manager, you''ll lead a team of brilliant minds dedicated to creating a worldclass, personalized rewards experience for our customers. Ready to make history? We want you on our team! Join Our Team And What We''ll Accomplish Together As the dynamic Manager of the TELUS Rewards portfolio, you''ll drive the vision and execution of our innovative customer loyalty program. You''ll lead a high-performing team, focusing on strategy, gotomarket, and customer engagement initiatives. As the champion for the Rewards program, you''ll boost adoption across Mobility & Home services, identify growth opportunities, and collaborate with business partners. Join us to shape the future of customer loyalty, achieve measurable results, and enjoy the rewards of leading a gamechanging initiative. Key Responsibilities Strategic Leadership & Portfolio Ownership Develop and execute annual and quarterly strategic plans for the Rewards program Drive the evolution of the Rewards value proposition to enhance customer engagement and retention Lead competitive analysis across loyalty and telco sectors to identify opportunities and maintain market leadership Evaluate new capabilities, partnerships, and opportunities to enhance program valueOwn the TELUS Rewards portfolio P&L and liability management, ensuring financial sustainability and growth Own program KPI reporting, trend analysis, and performance optimization Team Leadership & Development Lead, mentor, and develop a team of marketing professionals Set clear objectives, provide coaching, and conduct performance management Foster a collaborative, innovative team culture focused on customercentricity and results Ensure effective resource allocation and workload management across the team GotoMarket Strategy & Execution Oversee 1:1 campaign strategy development and execution across all customer touchpoints Drive channel readiness strategy and execution Support seamless integration of Rewards messaging across all customer acquisition channels Champion personalization and expansion strategies across the customer journey CrossFunctional Collaboration Collaborate with Product, Technology, and Operations teams on program enhancements Work with Brand and Communications teams to ensure consistent messaging Engage with Sales and Customer Care teams on channel enablement Partner with Finance on business casing, budgeting, and financial planning Coordinate with Legal, Regulatory, and Privacy teams on compliance Qualifications What You Bring Demonstrated success leading crossfunctional initiatives and managing stakeholders Experience managing and developing highperforming teams Excellent strategic thinking and analytical skills Strong project management capabilities with ability to manage multiple priorities Proficiency in marketing analytics, KPI tracking, and performance optimization Exceptional communication and presentation skills Bilingual (English/French) is an asset GreattoHaves Bachelor''s degree in Marketing, Business Administration, or related field 7+ years of progressive marketing experience, with 3+ years in people leadership Proven experience managing loyalty, rewards, or customer engagement programs Strong P&L management and financial acumen Key Competencies Strategic Vision: Ability to develop longterm strategies while executing tactical plans Leadership: Inspires and develops teams to achieve exceptional results CustomerCentricity: Deep understanding of customer needs and behaviors Financial Acumen: Strong business sense and P&L management skills Collaboration: Builds effective relationships across all organizational levels Innovation: Identifies and implements creative solutions to drive program growth ResultsOriented: Drives accountability and delivers measurable outcomes Adaptability: Thrives in a fastpaced, evolving environment #J-18808-Ljbffr