About Portless Portless is reinventing ecommerce logistics by letting brands ship directly from the factory floor in Asia to customers worldwideno sea freight containers and no monthslong cash lockups in inventory. Ecommerce brands in apparel, beauty, electronics, and home goods use our platform to offer fast delivery at a cost that rivals traditional 3PLs while we handle everything inbetween. Our revenue is growing aggressively and this is a great opportunity to get in early at a highgrowth company. Why This Role Matters As Content Marketing Manager, you will be responsible for building, scaling, optimizing, and continually tracking the success of the content program at Portless. This role is for those looking to build a worldclass content engine from the ground up that drives meaningful results. Were looking for someone whos done it before and wants to do it again at scalewhite papers, blog posts, videos, podcast, social, SEO articles, founderbrand building, newsletters, webinars, and more. You know that content is not just the written word and you understand how to deploy the right message on the right channel for maximum impact. You should be comfortable talking to a savvy ecommerce audience and know how to generate attention that cuts through the noise. This will be a crossfunctional role, expected to work across Marketing, Sales, and Product, as well as with external stakeholders such as freelancers, customers, and partners. What Youll Do Program ownership: Design, implement, and continually iterate on the content strategy for Portless. Develop and maintain an editorial calendar and project management processes. Drive channel performance: Define, track, and continually exceed content KPIs that impact our funnel and guide budget allocation to maximize impact and spend. Work closely with subjectmatter experts to identify and build up thought leaders and develop reputable content. Deeply understand our ICP and conduct audience and competitor research. Stay on top of ecommerce and logistics industry developments to publish resonant content. Collaborate with external contributorspartners, freelancers, customersto contribute to our content program. Leverage the latest technology for content creation, SEO optimization, and data analysis. Partner closely with the SEO team and regularly review scaled content for quality. Journey architect: Build a content journey for merchants throughout the whole lifecycle, from awareness to conversion. Drive crossfunctional revenue initiatives partnering with Sales, Account Management, and Partnerships. Collect needs, identify solutions, and translate them into realworld execution. What You Bring Minimum 5 years of experience leading content strategy in ecommerce or B2B SaaS. A datadriven mindset with a history of positive results from a content program youve run. Exceptional project management skills with a proven ability to prioritize work to produce maximum impact. Deep knowledge of how to execute content outside the written wordsocial, podcasts, video, events, etc. Knowledge of SEO best practices and how to use them effectively. Worldclass interpersonal and organizational skills: you are a strategist and a doer at the same time. Strong communication and project management skills. Stellar writing and copywriting skills with samples to show for it. Nice to Have Background in fulfillment, crossborder logistics, or supplychain finance. Familiarity with the Shopify ecosystem and the metrics that matter to DTC brands (return rate, ROAS, WISMO, inventory turns). Knowledge of RevOps tools (Gong, HubSpot, etc.) and attribution models. Knowledge of AI tooling and content workflows such as Gamma, Zapier, AirOps, etc. Seniority Level: MidSenior level Employment Type: Fulltime #J-18808-Ljbffr
Job Title
Content Marketing Manager