Job Title

IN DEMAND Recruitment & Consulting Inc. is currently looking to hire a SENIOR ACCOUNT EXECUTIVE (SaaS/EdTech) in the Greater Toronto area. This client is a fast-growing education technology company in the K-12 instructional software industry and is looking for a Senior Account Executive to drive new district acquisition across the U.S. market. This is a senior individual contributor (IC) role designed for a high-performing sales professional who is motivated by quota attainment and wants to build on that success as the business scales. While execution and closing are the primary focus, there is a clear opportunity to grow into mentorship and sales leadership responsibilities over time. What Youll Do: In this role, you will be responsible for acquiring new U.S. K-12 school district clients for a proven instructional platform used by secondary English Learners (ELs). Typical deal sizes range from$15,000$40,000 in annual contract value, with a structured sales cycle and strong marketing-generated pipeline support. You will work closely with key district stakeholders, including: EL / ESOL Coordinators Federal Programs and Title III leaders Budget and finance decision-makers Teachers and instructional coaches (primary platform users) A major component of the role involves leading district pilots, translating teacher usage and outcomes into measurable value, and managing the full district budget approval process from funding identification through final approval. Key Responsibilities: Drive new district adoption through warm, semi-warm, and semi-cold outreach Use the phone as the primary communication tool throughout the sales cycle Conduct discovery calls, product demonstrations, and pilot programs Define, track, and communicate pilot success metrics to district decision-makers Navigate district purchasing processes, funding sources, and compliance requirements Manage a structured pipeline using CRM tools Own the full sales cycle from initial discovery to close Build urgency with budget authorities during active buying cycles Ramp & Onboarding You will enter an active pipeline with teachers already using the platform in pilot environments. Month 1: Discovery calls with coordinators; semi-warm and semi-cold outreach Month 2: Deepen product expertise; connect teacher usage to measurable outcomes; engage budget holders Month 3: Full-cycle execution from discovery through close From day one, you are expected to execute using prepared scripts, warm leads, and proven processes, with a strong emphasis on quota attainment during the MarchNovember buying cycle. What Were Looking For: 5+ years of experience as an Account Executive in the EdTech sector (required) Strong preference for experience selling teacher-facing instructional tool Verifiable track record of exceeding $700K USD annual quota Experience managing deals in the $15K$40K ACV range Strong discovery, demo, and objection-handling skills Comfortable conducting pilots and working directly with educators Experience using CRM systems for pipeline and activity management Self-directed, disciplined, and able to work from a professional home office Sponsorship is not available for this role. Candidates must be Canadian Citizen or have Permanent Residency. Why This Is a Great Opportunity! Base salary:Approximately $100,000 CAD Variable compensation:Up to $100,000 CAD (uncapped, performance-based) Health and dental benefits after three months Technology stipend (bring your own device) Work Arrangement: Primarily remote Occasional travel for conferences or team events Candidates ideally located in the GTA, Canada-wide will be considered Company Culture: Startup-style, highly accountable environment Remote-first and collaborative Structured sales mentorship, coaching, and regular call reviews Strong focus on measurable outcomes and disciplined execution Qualified and interested individuals are encouraged to apply to ONLY QUALIFIED CANDIDATES WILL BE CONTACTED #J-18808-Ljbffr