Job Title

Magnet is helping our client, a Global leader in the Consumer Product space, look for a Senior Brand Manager to join their team and lead a strategic business for the organization. This individual will be responsible for the delivery of the annual financial marketplace targets through leading in the development of the annual operating plan. The Senior Brand Manager will also work closely with various Business Units to bring to market new product launches within the Canadian marketplace. Key Responsibilities Actively participate in the annual budget preparation and propose sales ambitions for each customer in line with market projection & innovation pipeline Drive POS in respective account (both offline/online) jointly with sales team by analyzing trends, identifying key competitor skus/activities, and proactively proposing changes in pricing/promotions in short term to manage market share P&L ownership for respective account managing margin in line with expectations while driving sales and opportunities Portfolio management for respective account with a clear trade up strategy & optimized product portfolio, ensure strong performance & reason to be across skus (ie, strategic/tactical skus) Own the commercialization calendar from product readiness through launch, aligning milestones across Comms, Creative, DTC, Retail Media, Sales and Demand/Supply teams. Actively contribute/align on product roadmaps with BU teams ensuring development of products in line with market needs (ie, BUs to develop products that can be sold in the Canadian market) Partner with the Communications and PR leads to provide agency briefs and proposed budget allocations. Write and manage briefs for product detail pages (PDPs), retail media assets, and advertising units in collaboration with Creative and Advertising teams. Requirements Degree in Business Administration (Marketing) with 3 - 5 years experience in the field of product management. Highly developed Communication & Presentation skills / Persuasiveness to sell the marketing action plans to the Trade and Sales Dept and Business unit Effective knowledge of P&L management Ability to implement Omnichannel go-to-market strategies with specific knowledge of the digital path. Ability to develop complex strategies as well as lead the implementation plans. Entrepreneurial spirit to take calculated risks. #J-18808-Ljbffr