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Back to all jobs at Main Street Project Marketing and Communications Specialist (Full-time, Permanent) POSITION:Marketing and Communications Specialist DEPARTMENT:Administration REPORT TO: Director of Development POSITION TYPE:Full-time, Permanent WAGE RANGE: $56,237.50-$71,239.37 LOCATION: 661 Main Street About the Company Main Street Project (MSP) is a community health Centre with a mandate to address the social determinants of health which give rise to issues of addiction, physical and mental health issues and homelessness. MSP uses housing-first and harm reduction principles in the provision of a safe, respectful and accessible place for individuals who are experiencing homelessness or at risk of homelessness in the community. Since 1972, MSP has been providing a range of services to Winnipeg''s most marginalized residents, including emergency shelter and nutrition services, drug and alcohol withdrawal management services, health advocacy and support, case management services, housing support services, food bank services and a mobile community outreach program. Are you seeking a career where you can be part of a dynamic, diverse team, and where the mission is centered around ensuring everyone has access to a safe environment that promotes dignity, respect, and self-determination? Main Street Project is committed to developing impactful and meaningful solutions that drive positive changes in our community. The work you do here will have a lasting, meaningful impact on those we serve. At Main Street Project, we believe that the best work happens when diverse minds come together. We believe in building and fostering an inclusive workplace where everyone feels valued and respected. Our commitment to diversity, including embracing Truth & Reconciliation, Decolonization and Anti-Oppression, is embedded in our culture and drives the success of the organization. Our team is made up of talented individuals from various backgrounds and life experiences, creating a rich tapestry of perspectives. Job Summary Under the direction of the Director of Development, the Marketing and Communications Specialist is responsible for supporting Main Street Project''s internal and external communications including digital communications, media relations, brand oversight, and supporting the advancement of a major capital campaign. This position participates in social media and traditional communications, productions, publications, photography and graphic design. The Marketing and Communication specialist is part of the Development team and plays a key role in fundraising campaign initiatives. The ideal candidate should be flexible, extremely organized and can take initiative to create compelling content that reaches a variety of target audiences. Key Responsibilities Compose material for a variety of audiences and purposes, including social media, website, capital campaign content, proposals, marketing materials, media releases, newsletters, and other print and electronic communications. Develop, implement, and evaluate communications and marketing strategies to support MSP''s mission, programs, fundraising, and community engagement goals. Liaise between staff, community, partners, and the public with a thorough understanding of MSP''s capital campaign, programming, and how programs work together to convey organizational impact. Plan, lead, and coordinate the production, organization, and design of all external materials for MSP. Design engaging graphics and visuals while adhering to MSP''s brand guidelines and core values. Write, edit, and proofread content for accuracy, consistency, clarity, accessibility, and inclusive language. Manage the planning and implementation of social media initiatives and paid media campaigns; monitor analytics and engagement to inform strategy. Manage e-newsletters, digital advertising, and website optimization (SEO) to maximize reach and engagement. Facilitate with staff for website updates, advertising, and media content. Lead and participate in the organization of special programs, initiatives, and events. Support fundraising and donor engagement efforts by preparing donor-focused communications, campaign updates, and stewardship materials. Manage media requests, coordinate interviews with appropriate MSP staff, and prepare media releases, fact sheets, public statements, and letters. Support timely, accurate, and sensitive communication in response to emergent issues or crises. Support the implementation of an internal communications strategy, including newsletters, surveys, staff orientation, and training materials in collaboration with HR. Ensure communications reflect MSP''s commitment to equity, diversity, inclusion, and cultural responsiveness. Communicate and build relationships with community members, donors, coworkers, and volunteers in a positive, responsive, and professional manner. Maintain productivity standards and practices, effective time management, and prioritization of work. Collaborate with staff and external partners, and when required, oversee consultants or vendors supporting communications work. Skills and Specifications Post-secondary education in Communications, Marketing, Public Relations, Journalism, or a related field; or an equivalent combination of education and relevant experience. Knowledge of communication planning, strategy development, and implementation. Skilled communicator with excellent oral and written communication skills, including the ability to adapt messaging for diverse audiences. Demonstrated ability to write, edit, and proofread across a variety of mediums (print, digital, social media, donor communications, internal communications). Proficiency with digital communications tools and platforms, including content management systems (CMS), social media management tools, email marketing platforms, and web analytics. Ability to design engaging visual content using graphic design tools (e.g., Canva, Adobe Creative Suite) while adhering to brand guidelines. Knowledge of SEO and digital marketing practices considered an asset. Proven ability to manage numerous tasks and projects simultaneously in a fast-paced environment. Proven ability to independently oversee daily communications operations, while working collaboratively with other staff and departments. Experience working with diverse communities; cultural competency and a commitment to equity, diversity, inclusion, and decolonization in communications. Comfortable building and maintaining positive relationships with community partners, coworkers, donors, and volunteers. Ability to coordinate communication projects both as part of a team and independently. Highly motivated, self-starting, detail-oriented, with strong organizational and time management skills. A collaborative team player who willingly and enthusiastically provides support where needed. Flexibility to work varying hours, including evenings or weekends, to accommodate meetings, special events, and media opportunities. Qualifications Post-Secondary degree or diploma; equivalent combination of education and experience will be considered. 2-3 years of communications experience in a complex private, public or non-profit organization. Experience managing websites, social media accounts, newsletters, curating content and collecting information about the impact of the work in the sector. Experience using current communication and marketing software. Knowledge of communication planning, implementation and evaluation. Experience or strong background supporting graphic design relating to both print and electronic communications. Strong editing skills. Experience supporting fundraising initiatives or capital campaigns or similar an asset. Knowledge of the effects of poverty and the social determinant of health is essential. Knowledge of Indigenous culture. Demonstrated knowledge of harm reduction, trauma informed approaches and anti-oppressive frameworks. Knowledge of the principles of the TRC Calls to Action, MMIWG Calls to Justice, and UNDRIP. Satisfactory Criminal Record with clear Vulnerable Sector Search, and a clear Adult Abuse Registry Check required Values & Competencies Ability to embody Main Street Project''s Core Values: Reducing Harm Truth and Reconciliation Anti-Oppression Trauma-Informed Key Competencies Collaboration Crisis Management Problem Solving Decision Making Developing External Relationships Main Street Project offers Competitive wages within the nonprofit sector Health & Dental Benefits Pension Plan Professional Development Opportunities Paid Sick and Family days Shift Premiums Employee Assistance Program Application deadline: Open Until filled Main Street Project recognizes the importance of building a workforce that is reflective of the community it serves, where culture, language and perspectives drive a high standard of care and service. Therefore, preference will be given to Indigenous people and those who reflect the people/population we serve. Applicants are asked to self-declare in their cover letter along with describing how they meet the above qualifications. We thank all applicants but only those selected for an interview will be contacted. Please visit our careers page to see more job opportunities