Job Title

Marketing Manager - Toronto, Canada We are hiring a Marketing Manager to join a global leader in online sports betting and iGaming. This is an exciting opportunity for a performance-driven marketing professional to take ownership of a key market, driving acquisition, engagement, and revenue growth through data-led strategies. About the Role: As Marketing Manager, you will lead the development and execution of the local marketing strategy, managing budgets, optimizing performance across channels, and ensuring strong ROI. You will work closely with both local and central teams, playing a key role in scaling growth in a highly competitive and fast-paced environment. Responsibilities: Develop and execute marketing strategies focused on acquisition, conversion, and retention Manage and optimize marketing budgets, including forecasting and allocation Oversee campaigns across paid media, social, SEO, mobile, and programmatic channels Track, analyze, and optimize performance based on key KPIs (ROI, CAC, LTV) Identify and develop new partnerships and acquisition channels Manage relationships with affiliates and external partners Deliver data-driven insights and reports to stakeholders Collaborate with cross-functional teams to align marketing with business objectives Qualifications: Strong experience in performance marketing and digital acquisition Hands-on expertise in paid media (programmatic, display, paid social) Solid understanding of SEO and organic growth strategies Experience with mobile marketing Strong analytical mindset with experience managing KPIs and campaign performance Proven experience managing marketing budgets and forecasts Experience working with partnerships, affiliates, or growth channels Required Skills: Strong experience in performance marketing and digital acquisition Hands-on expertise in paid media (programmatic, display, paid social) Solid understanding of SEO and organic growth strategies Experience with mobile marketing Strong analytical mindset with experience managing KPIs and campaign performance Proven experience managing marketing budgets and forecasts Experience working with partnerships, affiliates, or growth channels Preferred Skills: Experience in iGaming, sports betting, or online entertainment Understanding of player behavior and retention strategies Why Join?: Youll be part of a global, high-growth business where marketing plays a central role in driving success. This role offers real ownership, impact, and the opportunity to work in one of the most dynamic industries in digital entertainment.