Job Title

ABM Campaign Manager Location: Remote (CA-based preferred) Reports to: Senior Director of Marketing Type: Full-time About ZestyAI ZestyAI is the leading decision intelligence platform for the property and casualty (P&C) insurance industry. Our platform unifies property-level data, predictive AI models, and Agentic AI automation to transform how insurers see, price, and manage risk from wildfire and severe storms to roof condition and regulatory change. Trusted by many of the nations top property insurers, ZestyAI is growing rapidly as we help protect families, businesses, and communities from the increasing impacts of climate and property risk. Were expanding our marketing team to bring dedicated execution capacity to our ABM programs ensuring our highest-priority accounts receive the focused, high-quality work they require. About the Role Were looking for a high-leverage campaign owner who takes a strategic framework and turns it into revenue-driving programs. As our ABM Campaign Manager, youll own execution across 1:1, 1:few, and 1:many ABM programs, segmented email programs, landing pages, paid media, and our monthly newsletters. Youll work closely with our Senior Director of Marketing and serve as a marketing liaison to BD and Sales on named account programs. This is an execution-focused role where marketings impact on pipeline is visible and measurable. Youll operate within a defined strategic framework with clear priorities, focused accounts, and visible revenue impact. What Youll Do Lead execution of ABM programs across named accounts and broader segments email sequences, personalized landing pages, account assets, presentations, and enablement content that helps Sales build credibility and win deals Write and build segmented email programs nurture sequences, webinar and content promotions, and reengagement programs across MailChimp, ActiveCampaign, or equivalent Own the strategy and execution of our monthly executivefacing newsletters coordinating stakeholders, drafting content, managing layout and distribution Build and optimize campaign landing pages in Unbounce or equivalent, including personalized and dynamic pages Manage LinkedIn Ads and other paid media daytoday performance pulls, optimization recommendations, and publisher coordination Partner directly with BD and Sales on named account outreach cadence and pipelinealigned program touches Deliver clear, databacked program reporting to Sales and Marketing leadership What Were Looking For Minimum of 5 years in an agency or inhouse marketing team, supporting enterprise B2B sales cycles; insurance, insurtech, fintech, or similarly regulated verticals strongly preferred Demonstrated ABM execution across 1:1, 1:few, and 1:many tiers has built accountspecific programs, assets, and decks endtoend Excellent writer with experience crafting executivelevel outreach and multisegment copy for technical, financial services audiences Handson proficiency with marketing automation, landing page, and paid media platforms MailChimp, ActiveCampaign, Unbounce, LinkedIn Ads, or equivalent Structured, autonomous, and comfortable working directly with Sales and BD; understands buying committee dynamics Comfortable in a fastmoving, scaleup environment where priorities evolve and execution discipline matters What Success Looks Like ABM programs measurably generate and accelerate engagement and pipeline across named accounts. Email programs, newsletters, and landing pages consistently meet or exceed engagement benchmarks Named account programs reach and activate multiple stakeholders not just primary contacts BD and Sales describe you as a reliable, highquality execution partner This Role Is For You If You take genuine pride in shipping polished work and it shows in everything you send You thrive when you own a program, not just a task Youre energized by working directly with Sales and BD, not intimidated by it You want your output tied directly to pipeline and you want to see that connection clearly Youre selfdirected, resourceful, and take ownership from first draft to final delivery Were a highly collaborative company of drivers doing work that matters helping insurers make better decisions about real risk, for real people. If thats the kind of place you want to build your career, wed love to hear from you. #J-18808-Ljbffr