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Join the ride! Position: Senior Data Analyst Marketing Analytics Office: AutoCanada Home Office Location: Edmonton, AB Classification: Full Time, Immediate Hire AutoCanada is the largest Canadian owned and publicly traded automotive dealer group operating in Canada and the US. We are innovative, datadriven and our commitment to our Team Members, customers and operational excellence fuels our success. Our Corporate Team plays an important role in our companys growth and stewards the AutoCanada brand across all lines of business in our national network. Working here is fastpaced, nonstop, and a little unpredictableand we love it. Who We Are Looking For As a Senior Data Analyst Marketing Analytics, you will be part of the Information Management team at AutoCanada. You will join a highly collaborative and effective team where your input will be valued and your work will make an impact. An analytical mind, a quick eye and a problemsolving attitude will make you shine. If you are bright and curious, love data and want to learn the secrets of the car industry, you will love this job. Why you will love this job We have an enthusiastic and highly effective team with no end to challenging and interesting work in sight. The company is growing, and the mindset is expansionary, with lots of potential for added value through data and analytics. What You Will Do Serve as a senior analytical resource supporting complex and highimpact marketing analytics initiatives. Translate business questions into structured analytical approaches, defining clear success metrics and evaluation frameworks. Evaluate marketing campaign effectiveness, identifying performance drivers, trends, and opportunities for optimization. Design, oversee, and interpret A/B tests, ensuring rigor and practical business interpretation. Develop and maintain highquality dashboards and reporting assets for marketing and senior stakeholders. Ensure strong standards for data validation, documentation, and analytical consistency across deliverables. Analyze marketing data to identify and quantify relationships between key variables, isolating the primary drivers of performance outcomes. Develop clear, actionable recommendations that influence marketing strategy, spend allocation, and experimentation. Build and maintain executivefacing dashboards and selfserve reporting assets. Contribute to the design of the Marketing Information Architecture. Participate in the assessment of vendor offerings. Provide mentorship and technical guidance to data analysts, including work reviewing work and supporting skill development. What You Bring To The Table Related postsecondary education in analytics, business, statistics, engineering, or a related field. 5+ years of experience in analytics, business intelligence, or data analysis roles. Advanced experience with BI tools, including dashboard design for senior audiences. Strong Excel skills, including complex formulas, pivot tables, and Power Query. Proven ability to own problems endtoend, operate independently, and prioritize effectively. Strong communication skills with the ability to translate complex analysis into clear business insights. Experience mentoring or guiding other analysts. Preferred: marketing analytics experience and familiarity with GA4, GTM, experimentation, and digital marketing platforms. The Perks Competitive Compensation and Benefits Package Employee Vehicle Purchase & Service Plans Employee and Family Assistance Programs Paid holiday and flex time for fulltime AutoCanada employees Companywide appreciation events and contests throughout the calendar year Professional development and the opportunity to grow your career And those are just the basics. We strive every day to create a workplace culture that embraces diversity and inclusivity, ensures fairness and equal opportunities, and fosters a sense of belonging for all Team Members. As an equal opportunity employer, we actively support everyone in expressing themselves and reaching their full potential. Can you picture yourself here already? We hope so. Its equally as important that you choose us as we choose you. Take a sneak peek at what we think makes this one of the best workplaces around. If you think youre a good fit to come along on our ride, apply now through our website at We thank all applicants for their interest; however, only those selected for an interview will be contacted. Our commitment extends to reaching out to individuals from various backgrounds and identities. We do not discriminate based on gender identity, race, national origin, ethnicity, religion, age, sexual orientation, marital or family status, or mental/physical disabilities. AutoCanada is committed to collaborating with and providing reasonable accommodations to individuals with disabilities. If you need accommodation during the recruitment process, please inform your recruiter. Instagram Facebook LinkedIn #J-18808-Ljbffr