Skip to Main Content

Job Title


Brand Ambassador - Edmonton


Company : CRAVE CUPCAKES


Location : Edmonton,


Created : 2026-03-21


Job Type : Full Time


Job Description

Crave is a bakery founded in 2004 by sisters Carolyne and Jodi, who have a passion for baking. Crave has grown to seven locations and 100 employees who share that passion and today is a leading retail bakery brand. In addition to retail bakeries, Crave also produces consumer packaged goods that can be found on grocery store shelves in Western Canada. Were looking for a parttime Brand Ambassador in Edmonton to represent our growing CPG brand inside grocery stores and local events. This role is perfect for someone who loves sales, loves people, and thrives on being boots on the ground in retail. Youll be the face of our brand in Edmonton building relationships with customers, advocating for better shelf placement, and working directly with store teams to ensure our product is stocked, visible, and selling. This is not a passive hand out samples and smile job. This is a sales + execution + relationshipbuilding role. Responsibilities Run engaging product demos in grocery stores and retail locations. Confidently approach customers, start conversations, and drive trial. Communicate key product benefits, ingredients, and brand story. Convert demos into real sales through strong customer engagement. Check shelves to ensure product is fully stocked and merchandised properly. Identify low inventory and locate backstock when product appears out. Advocate for shelf replenishment when needed. Keep displays clean, full, and visually appealing. Ensure price tags, signage, and promo materials are accurate and visible. Build positive working relationships with store managers and department staff. Act as an extension of our internal sales team. Report store-level issues (outofstocks, missing signage, poor placement, pricing errors). Flag opportunities for additional facings, better placement, or feature support. Confidently advocate for promotional activity when product should be on sale or featured. Track demo activity, sales feedback, and store updates. Submit short reports after each shift (photos + quick notes). Communicate consistently with the sales team to support execution and growth. About You Extremely outgoing and comfortable speaking to strangers. Naturally persuasive you dont sell, you connect. Reliable, punctual, and selfmanaged. Comfortable working independently in retail environments. Energetic and confident in fastpaced grocery stores. Not afraid to ask store staff questions and follow up. Salesdriven and motivated by results. Professional, friendly, and polished instore. Requirements Reliable transportation (youll be traveling between Edmontonarea stores). Willingness to drive to check on accounts when not performing inperson demos. A smartphone with internet access (for reporting + photos). Availability for 810 hours/week (typically weekends, with some flexibility). Ability to stand for 46 hours and lift up to 30 lbs. Comfort handling product, demo supplies, and light setup/teardown. Bonus Assets Previous experience in CPG demos, retail sales, or merchandising. Experience in grocery, hospitality, or customerfacing roles. Competitive hourly wage: $23$25/hour (based on experience). Flexible schedule (perfect for students, parttime workers, or side hustlers). Paid training provided. Opportunity to grow into larger responsibilities (events, key accounts, merchandising support). Be part of a growing CPG brand and a supportive team. Free samples of our beloved product for yourself or your family & friends (within our monthly allowance). How to apply At Crave, investing in our people is a top priority. Please apply via email with a cover letter and Crave Brand Ambassador in the subject line to . #J-18808-Ljbffr