Job Title

Join us to build a more rewarding financial future for all Canadians At Neo, were on a mission to build a more rewarding financial future for all Canadians. Life at a rapidly scaling tech startup isnt for everyone. Its complex, fastpaced, highpressure, but also incredibly fulfilling. Since its founding in 2019, Neo has gained incredible traction and is one of the fastestgrowing fintech companies in Canada. #1 on Deloittes Technology Fast 50 for 2023, 2024, and 2025 the first company ever to achieve a threepeat at the top! #1 Fastest Growing Company in Canada for 2024 by Globe & Mail Topranked mobile apps and credit cards Team of 500+ people 1M+ customers 10K+ retail partners The Role As the Chief Marketing Officer (CMO) at Neo Financial, you will be a pivotal member of the executive leadership team. You will report directly to the President and be responsible for defining and executing an aligned and consolidated marketing strategy to drive brand awareness, user acquisition, and revenue growth. This is a handson, strategic role that requires a leader who is passionate about combining innovation with marketing excellence. What Youll Be Doing Build the Marketing Function: Design and implement a datadriven, highimpact marketing strategy from the ground up that aligns with Neos business drivers and organizational priorities. Strategic Leadership: Provide executive oversight and direction for all multichannel marketing campaigns. Set the vision for how to reach target audiences, drive lead generation, and enhance customer acquisition and retention. Build and mentor a highperforming leadership team within marketing, fostering a culture of creativity and excellence. Executive Brand Strategy: Provide executive oversight of all brand management, focusing on the strategic direction of the brand. Ensure the brands positioning in the market is clear and that all messaging is consistent across the organization. Act as the primary brand ambassador in the market. DataDriven Decisions: Champion a datadriven culture across the marketing organization. Leverage customer and market insights at a strategic level to inform business decisions and marketing investments, ensuring alignment with companywide financial goals and delivering measurable business impact. CrossFunctional Collaboration: Serve as the primary marketing liaison on the executive team. Build deep partnerships with product, sales, and other senior leaders to ensure marketing strategy is fully integrated with overall business objectives and gotomarket plans. Public Relations and Communications: Serve as a key spokesperson and cultivate relationships with toptier media and industry stakeholders to shape the brands narrative and ensure positive coverage. Who We Are Looking For A proven track record of excelling in a fastpaced, collaborative environment, balancing multiple priorities with ease. 15+ years of progressive experience in a strategic marketing leadership role, with a minimum of 10 years in a senior leadership position. Experience within the FinTech or a similar highgrowth tech industry is highly desirable. Bachelors degree in business, marketing, or a related field; an MBA or advanced degree is a plus. Strong diagnostic skills and a datadriven mindset, with the ability to translate market insights into actionable strategies and a tangible business impact. Exceptional leadership with the ability to inspire, motivate, and manage a team to achieve ambitious goals. Proven ability to build trust and influence leaders and teams across the organization. Demonstrated flexibility, adaptability, and resilience in a dynamic work environment where priorities can shift rapidly. What Will Help You Succeed Deep understanding of the Canadian market and its unique financial services landscape. Expertise in key marketing areas such as digital marketing, performance marketing, content, SEO/SEM, and social media. Resultsoriented professional who takes ownership, prioritizes effectively, and delivers measurable business impact. Passion for building and scaling a company that is combining innovation, growth, and excellence. Total Rewards Overview As Neo continues to grow, were committed to offering a competitive, marketleading rewards program that reflects the impact our team members make. In addition to salary, our program includes both short and longterm incentives, empowering employees to share directly in our momentum today and in the meaningful value we create for years to come. Salary: We provide a strong base salary aligned with market ranges, along with the flexibility to tailor your mix of cash and equity to match your longerterm goals. Final compensation is based on your skills, experience, and scope. For exceptional talent, were prepared to go above and beyond. Equity Ownership: At Neo, you dont just work here, you own a piece of what were building. As a fulltime team member, you share directly in the upside of one of Canadas fastestgrowing companies. When we win, you win with real ownership and meaningful longterm wealthbuilding potential tied to our success. ShortTerm Incentive Plans (STIP): Our performancebased bonus program is tied directly to company KPIs. When we execute and deliver results, youre rewarded with payouts that scale based on both company performance and your individual impact. What does life as an Owner at Neo Include? You will redefine the financial landscape with top talent in Canada to help everyday Canadians win, and grow quickly while doing it. Ownership structure that enables you to share in our path to victory. Earn BIG with our shortterm incentive plans (STIP). Collaborating with the brightest minds to build something meaningful, united by a shared commitment to innovation, curiosity, and excellence. Flexible health benefits & life insurance. 21 Days PTO + statutory holidays, and personal leave. Health & personal spending accounts. A wide variety of discounts through our partner network. Access to early use of products and discounts on fixedterm Neo mortgages. Parental topup & equity vesting during longterm leave. Neo night events. Companywide huddles and education. Working At Neo The people who thrive at Neo are resourceful, growthoriented, and driven to win. We hold ourselves to high standards because were on a mission that matters: to build a more rewarding financial future for all Canadians. As individuals and as a team, we constantly challenge ourselves and each other to raise the bar and deliver exceptional experiences for our customers. Our commitment to customer success drives everything we do, from building worldclass products to providing exceptional support at every step of their journey. If this resonates with you, keep reading. We trust, respect, and support each other. This means honest conversations, constructive input, and empowering each other to move fast and think big. Youll be surrounded by people who push you to be your best. We primarily collaborate in person across our Calgary, Winnipeg, and Toronto offices, where ideas move quickly and teams build momentum together. As we continue to scale and evolve, were looking for builders, innovators, and problem solvers who thrive on challenge people who would rather blaze a trail through uncertainty than follow a wellpaved path. All team members have a stake in Neos success and earn meaningful equity through stock options. This ownership mindset is at the heart of everything we do when Neo grows, we all grow. If youve heard that Neo employees work hard, its true. We hold ourselves accountable for delivering on our commitments to our customers, partners, and each other. Working at Neo means taking ownership of your work and driving results, knowing your contributions directly impact the companys success. Apply With Us We believe in equal opportunity and are committed to creating an inclusive climate where everyone can thrive. Customers trust us with their finances, so successful candidates for this position will be required to undergo a security screening, including a criminal records check and a credit check. By continuing with your application, you agree to the Candidate Privacy Notice, which guides how we process your personal information for the purpose of your application. Neo Financial leverages artificial intelligence (AI) to reinforce our candidate evaluation process, including the initial assessment of applications and screening of candidates. These tools support our recruitment team; however, all final hiring decisions are made by humans and are not based exclusively on automated processing. If you require further information regarding our data processing practices, please contact us. We are hiring for an open, vacant position. #J-18808-Ljbffr