Job Title

Overview Our client, a leading industrial equipment distributor, is seeking a Vice President of Sales to lead and scale its commercial operations. Based in Edmonton, this executive will be responsible for driving revenue growth, leading a high-performing sales team, and strengthening relationships with key industrial customers across Western Canada. This is a strategic and hands-on leadership role suited for a proven sales leader with experience in industrial distribution, equipment, or related technical products. Key Responsibilities Sales Leadership & Strategy Develop and execute the regional sales strategy aligned with company growth objectives Establish sales targets, KPIs, and performance metrics across all territories and channels Identify new market opportunities, verticals, and expansion strategies across Western Canada Team Management & Development Lead, coach, and develop a team of sales leaders, account managers, and business development professionals Build a high-performance, accountability-driven sales culture Support recruitment, onboarding, and ongoing development of the sales organization Maintain and grow relationships with key accounts, including large industrial customers across sectors such as energy, construction, manufacturing, and infrastructure Engage at the executive level with customers and strategic partners Provide market insights to inform product positioning, pricing, and competitive strategy Revenue Growth & Execution Drive both new business development and organic growth within existing accounts Oversee pipeline management, forecasting, and CRM utilization Collaborate cross-functionally with operations, supply chain, and leadership to ensure strong execution and customer satisfaction Qualifications 10+ years of progressive sales leadership experience within industrial distribution, equipment, or related sectors Proven track record of leading and scaling sales teams and delivering revenue growth Strong experience selling into industrial customers across Western Canada Demonstrated ability to operate at both a strategic and tactical level Excellent leadership, communication, and relationship-building skills Experience with CRM systems and data-driven sales management #J-18808-Ljbffr