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About Life360 Life360s mission is to keep people close to the ones they love. Our category-leading mobile app and Tile tracking devices empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 88 million monthly active users (MAU) across more than 150 countries. About The Team The Circle Expansion team at Life360 is building the next frontier of meaningful connection deepening Life360s peace-of-mind platform beyond the core family circle: aging parents staying safely independent, pre-teens navigating the world with wearables, and extended families and loved ones living apart. Our mission is to unlock more value for these members and the families around them, with features that help them stay safe, connected, and sane amidst the chaos of everyday family life. About The Job Life360 is hiring a Product Director for Circle Expansion a seasoned PM who doesnt just use AI tools, but thinks natively in them. Youll lead product strategy and execution as a high impact individual contributor across Life360s fastest-growing new member segments, with aging parents as a cornerstone use case alongside pre-teens with wearables, extended families living apart, and the communities people are already a part of. This is a high-ownership, greenfield role. Youll drive customer discovery, shape the product roadmap, and work closely with our AI-Native engineering team to ship experiences that matter. Youll help define what AI-Native product management looks like at Life360 from how we synthesize research and write specs, to how we run discovery and measure impact. Youll set the standard others will follow. Youll operate simultaneously as a senior strategist and a handson IC toggling between executivelevel framing and detailed product requirements for Engineering, UX, and PMM. If youre energized by developing clarity in ambiguity, motivated by outsized impact, and excited about the people were building for, this role was made for you. Salary For candidates based in the US, the salary base range for this position is 201,500 - 294,500 USD. For candidates based out of Canada, the salary range is 202,500 - 237,500 CAD. Note: We take into consideration an individuals background and experience in determining final salary therefore, base pay offered may vary considerably depending on geographic location, jobrelated knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity. What Youll Do Own the Circle Expansion product roadmap across multiple member segments managing the full product lifecycle from discovery through growth. Drive customer discovery that is deep, rigorous, and fast using AI-Native research workflows to synthesize signals, surface insights, and validate hypotheses across segments. Define product strategy and vision grounded in customer needs, business objectives, and Life360s platform strengths and communicate it compellingly to leadership, engineering, and gotomarket partners. Work with AI as a firstclass collaborator your primary workflow involves using AI to accelerate discovery synthesis, spec writing, competitive analysis, metric tracking, and stakeholder communication. Partner tightly with design and engineering to translate complex user problems into elegant, scalable solutions, making smart tradeoffs between UX, cost, and technical constraints. Lead gotomarket strategy in partnership with marketing, growth, and operations ensuring endtoend thinking that spans product development, acquisition, activation, and retention and using experimentation to drive and measure success. Own the metrics of the Circle Expansion product portfolio across customercentric KPIs, subscription impact, revenue, and retention. Evangelize the vision for Circle Expansion, serving as the voice of the customer aging parents, young adults, coaches, and caregivers across all aspects of the product experience. What Were Looking For 10+ years of product management experience, including 3+ years in consumeroriented mobile products from concept to launch Proven success managing full product lifecycles from customer discovery and roadmap creation through gotomarket and ongoing optimization Experience building for diverse or underserved consumer segments; familiarity with multigenerational audiences, aging adults, or caregiver dynamics is a strong plus Strong ability to define product vision and strategy grounded in customer insights, data, and business objectives Ability to synthesize complex tradeoffs between user experience, cost, schedule, and technical constraints Demonstrated skill collaborating with crossfunctional teams including engineering, design, growth, marketing, and finance Analytical mindset with experience owning KPIs such as product activation, engagement, retention, and subscription conversion Deep experimentation expertise including leveraging methods such as A/B/n and multiarmed bandit methodologies. Excellent communication and storytelling skills able to evangelize product vision across internal and external audiences Comfort operating at both strategic and tactical levels; can move fluidly from longterm roadmap thinking to daytoday execution details Experience in fastpaced, highgrowth environments; able to lead through ambiguity and drive clarity across teams Fluency in AINative ways of working actively using AI tools across the full PM workflow (discovery synthesis, spec writing, rapid prototyping, data analysis) and a track record of helping build or ship AInative product experiences A genuine excitement for defining what AINative product management looks like youre not waiting for the playbook, you want to write it Empathy for the humans behind the product an aging parent trying to stay independent, a family spread across time zones trying to stay close, someone just trying to stay safe, connected, and sane amidst the chaos of everyday life. Our Benefits Competitive pay and benefits Medical, dental, vision, life and disability insurance plans (100% paid for employees) 401(k) plan with company matching program Mental Wellness Program & Employee Assistance Program (EAP) for mental wellbeing Flexible PTO, plus several companywide days off throughout the year Winter and Summer weeklong synchronized company shutdowns Learning & Development programs Equipment, tools, and reimbursement support for a productive remote environment Free Life360 Platinum Membership for your preferred circle Free Tile Products Life360 Values Be a Good Person We have a team of highintegrity people you can trust. Be Direct With Respect We communicate directly, even when its hard. Members Before Metrics We focus on building an exceptional experience for families. High Intensity, High Impact We do whatever it takes to get the job done. Our Commitment to Diversity We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work. We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status. We encourage people of all backgrounds to apply. We believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful. Even if you dont meet 100% of the above qualifications, you should still seriously consider applying! #J-18808-Ljbffr