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Job Title


Freelance Graphic Designer


Company : Goodee


Location : Peterborough, Ontario


Created : 2026-04-09


Job Type : Full Time


Job Description

GOODEE Freelance Graphic Designer About GOODEE GOODEE is a B Corpcertified marketplace shaping the future of conscious living. We curate a refined selection of homeware and lifestyle products designed with intention, craftsmanship, and impactconnecting a community of thoughtful consumers with purposeful makers. Operating across e-commerce, retail, and trade, GOODEE blends storytelling, design, and sustainability to elevate everyday living. Every product we feature is rigorously vetted by our in-house sustainability team for ethical production and transparent sourcingearning the GOODEE stamp of approval. Role Overview GOODEE is seeking a Freelance Graphic Designer to help evolve and execute our visual ecosystem across digital and physical touchpoints. Reporting to the Director of Marketing, this role will play a key part in shaping how GOODEE shows up in a fast-evolving, multi-platform world. You will concept and produce high-impact creative across lifecycle marketing, e-commerce, paid media, and brand storytellingleveraging both traditional design skills and emerging AI-powered tools to deliver thoughtful, performance-driven work. This is a freelance, part-time role (~15 hours/week), remote-friendly. What Youll Do Creative & Brand Execution Concept, design, and deliver creative across email, website, social, paid media, packaging, and brand campaigns. Translate GOODEEs brand into compelling visual narratives that balance aesthetics, storytelling, and conversion Contribute to evolving and maintaining a cohesive, future-forward brand system across all channels Performance & Digital Design Design for performance: optimize assets for engagement, conversion, and experimentation across platforms Collaborate on A/B testing and iterative design improvements (especially for email, landing pages, and paid ads) Stay current with platform best practices (Klaviyo, Shopify, Meta, Google, emerging channels) AI-Enhanced Workflow Integrate AI tools (e.g., generative design, image editing, layout assistance) into your workflow to increase speed and creative exploration Maintain a strong design POVusing AI as a tool, not a replacement for taste and judgment Cross-Functional Collaboration Partner with marketing, e-commerce, and external collaborators to deliver campaigns on time and at a high standard Translate briefs into clear, thoughtful creative solutionseven when direction is evolving Manage multiple priorities in a fast-paced, entrepreneurial environment Qualifications 35+ years of experience in graphic design (freelance or in-house) Strong portfolio demonstrating digital-first, brand, and campaign work Proficiency in Adobe Creative Suite and Figma Experience designing for email (including HTML constraints), e-commerce, and paid media Familiarity with AI-powered design tools is a strong asset Experience in B2C, retail, or design-driven brands preferred Who You Are You have a strong eye for design, typography, and visual storytelling You balance creativity with performance thinkingyou care how things look and how they perform Youre curious and adaptable, excited by how design is evolving with AI and new platforms Youre detail-oriented, organized, and able to work independently You thrive in a small, collaborative team and enjoy building from 01 Youre aligned with GOODEEs mission and passionate about design as a force for positive impact GOODEE is an equal opportunity employer committed to building a diverse and inclusive team. We welcome applicants of all backgrounds, identities, and experiences.