Job Title

At Varicent, were not just transforming the Sales Performance Management (SPM) marketwere redefining how organizations achieve revenue success. Our cuttingedge SaaS solutions empower revenue leaders globally to design smarter gotomarket strategies, maximize seller performance, and unlock untapped potential. Varicent stands at the forefront of innovation, celebrated as a market leader in the 2025 Forrester Wave Report for SPM, 2023 Ventana Research Revenue Performance Management (RPM) Value Index, Gartner Peer Insights, 2024 Gartner SPM Market Guide, and G2. Our solutions are trusted by a diverse range of global industry leaders like TMobile, ServiceNow, Wawanesa Bank, Shaw Industries, Moodys, Stryker and hundreds more. Heres why youll thrive at Varicent: Innovate with Purpose: Build impactful solutions for customers worldwide. Join Excellence: Work in a diverse, collaborative, and innovative team. Shape the Future: Lead in redefining revenue optimization. Grow Together: Unlock your potential in a supportive environment. Join us at Varicentwhere your talent and ambition meet limitless opportunities for success! We areseekinga high-performing, outbound-driven Business Development Representative to join our NA team, focused on enterprise prospecting and net-new pipelinecreation. In this role,youllleveragea multi-channel prospecting approach and collaborate closely with marketing and sales to uncover opportunities and growpipeline. Youllalso be supported by a growing suite ofAI enabledtools. As a BDR at Varicent, your primary mission is to create demand, not wait for it. You will own outbound prospecting into targeted enterprise accounts, leveraging a multi-channel approach across phone, email, social selling, and AI-enabled insights. Youll partner closely with Account Executives and Marketing to build pipeline and set the foundation for longterm revenue growth. Qualified opportunities have an identified key influencer or decision-maker, identified business pains, and an appetite to address them, along with a next step, immediate or deferred. What You'll Do: Own outbound prospecting efforts into large enterprise organizations, generating netnew pipeline through cold calls, cold emails, and social outreach Engage Clevel executives and senior decisionmakers in conversations centered on solving complex Sales Performance Management challenges Identify and prioritize highvalue target accounts within your territory using data, intent signals, and AIdriven tools Research accounts deeply to uncover business pains, organizational structure, buying committees, and strategic initiatives Execute highly personalized, multitouch outbound sequences that align Varicents value proposition to each prospects priorities Conduct discovery and qualification conversations, identifying pain, urgency, stakeholders, and next steps Qualify opportunities using frameworks such as MEDDICC, ensuring strong alignment before passing to Account Executives Collaborate closely with AEs to refine targeting strategies, messaging, and account plans Maintain accurate, detailed records in Salesforce and engagement platforms (e.g., Salesloft) Continuously analyze performance metrics (connect rates, response rates, meetings booked) and iterate on outbound tactics Contribute ideas to improve outbound campaigns, messaging, and prospecting processes What You'll Bring: 12 years of experience in a BDR/SDR or SaaS sales role with a strong outbound focus, ideally targeting enterprise or Fortune 500 accounts Proficient with Salesforce and video conferencing tools like Zoom Demonstrated success in meeting or exceeding outbound activity and meetingbooking KPIs Confidence and resilience when cold calling and engaging seniorlevel stakeholders Strong written and verbal communication skills with the ability to personalize messaging at scale Experience using sales tools such as Salesforce, Salesloft, LinkedIn Sales Navigator and a curiosity for AIenabled prospecting tools A proactive, selfstarting mindset with a strong desire to learn about Sales Performance Management, Incentive Compensation and Sales Planning Ability to work in a fastpaced, metricsdriven, and collaborative environment Comfort adapting strategies quickly based on data and feedback Bonus Qualifications: Exposure to MEDDICC or similar sales qualification frameworks Proven success partnering with marketing on outbound campaigns and accountbased initiatives Previous experience prospecting into complex, multistakeholder enterprise environments Learn Varicent products, value props, and the insurance vertical. Master prospecting tools (Salesforce, Salesloft, LinkedIn, AI). Begin outreach and track initial activity metrics. Consistently generate qualified opportunities. Research accounts, map stakeholders, and identify business pains. Refine outreach using performance metrics and AE/marketing feedback. Influence pipeline strategy and optimize prospecting processes. Share best practices with the team. Deliver measurable impact on pipeline and revenue growth. The expected base salary range for this role is $64,800 - $75,000* CAD, and individuals may be eligible to participate in our variable compensation program. *Final compensation may vary based on experience, skills, designations, and market conditions. This posting is for an existing vacancy. Varicent is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you require accommodation at any time during the recruitment process please email Varicent is also committed to compliance with all fair employment practices regarding citizenship and immigration status. By applying for a position at Varicent and/or by using this portal, you declare and confirm that you have read and agree to our Job Applicant Privacy Notice and that the information provided by you as part of your application is true and complete and includes no misrepresentation or material omission of fact #J-18808-Ljbffr