Job Title

As Director of Growth Marketing, you will own and scale the PLG acquisition engine for Helcims payments platform serving SMBs across the United States and Canada. This is a senior and high-impact player-coach role: you will set the strategy, model acquisition, own budgets and lead the team, while working handson in the channels and/or disciplines where you spike. Helcim has strong monthly inbound acquisition, and is aiming to scale aggressively in 2026 and beyond. We are looking for a leader with a high level of agency and urgency to own performance marketing, our website, lifecycle marketing, SEO, and the data and insights layer that underpins growth decisions. This is a highpotential role from the perspective of both professional and company growth. Our ideal candidate will be motivated by the opportunity to make a measurable and outsized impact on Helcims next growth chapter. This role is also an opportunity to build a bestinclass AIaccelerated growth team at a turning point in the practice of growth marketing. We are looking for someone who is exceptionally curious, creative and thoughtful about how to apply new AI tooling, automation and contextlayering into our growth engine, and who can educate and set the bar for their team and the broader organization around how to apply AI in a growth context to supercharge our marketing engine. You have scaled paid acquisition in a B2B, SaaS, or fintech environment and consistently delivered against aggressive growth targets. You are comfortable owning a number, defending tradeoffs, and doing the work required to hit targets. You are highly fluent in metrics, funnels and attribution, and use data to guide decisions rather than validate opinions. You balance shortterm results with longterm growth, efficiency and LTV. You are a firstprinciples thinker who grounds growth priorities in customer knowledge and longterm impact vs. surfacelevel metrics or tactics generated in a silo. You are creative! You have a proven track record conceptualizing and testing ideas that didnt solely follow established growth playbooks. You enjoy rolling up your sleeves and leading from the front in a scaleup environment. You communicate outcomes clearly, collaborate well, and raise the standard for execution across the team. You have an innate sense of urgency and accountability, and can model this tempo for your team and the broader organization. Not checking every box? Apply anyway! We value diverse perspectives and ''The Way of the Helcim'' over a perfect resume. If youre a builder who chooses the harder path, we want to hear from you. The Role: What Youll Own Build and lead a team of highperforming growth marketers: Manage and coach our growth team to drive quantifiable, scalable acquisition for Helcim. Drive overall team performance through cycles of structured 1:1s, feedback loops and longterm growth plans. Holistic growth engine: Youll directly own performance marketing (paid acquisition), lifecycle marketing and our website, including SEO and CRO. Set the bar for growth as an integrated practice across channels and strategies both those you own on your team and by working crossfunctionally with Brand, Product Marketing, Partnerships and Sales. Acquisition targets and budgets: Forecast acquisition and manage budgets across a portfolio of channels, programs and experiments. Work closely with our finance team and senior leadership to set goals and determine appropriate budgets and bets to reach new levels of scale. Reporting accuracy and transparency: Create clarity and accountability around growth team results by establishing clear success signals and building a trusted reporting layer across all channels/programs. This includes owning the evolution of our attribution models. Channellevel execution: Serve as a playercoach, getting handson in channel execution in the area(s) where you spike. AI growth strategy: Research, test and build new applications of AI tooling and/or technologies that meaningfully impact our acquisition velocity, unit economics and customer outcomes/value. Cultivate discernment around applications of AI that accelerate the funnel without sacrificing human connection. Helcim: The Big Picture Helcim was founded with a mission at heart: to be the worlds most loved payment system. From the very start, we knew that we wanted to be different from every payment processor out there. We want the merchants we serve to feel supported and see us as a trusted partner rather than simply just another cost of doing business. We are relentless in our pursuit to provide a radically transparent and honest payments solution that flat out saves business owners money, all while treating them like human beings. At Helcim, we build a team of engaged, caring and intelligent people. In return we provide an environment where you can be excited to come to work each day and tackle these challenges with an amazing team. Learn more in our culture book; The Way of the Helcim. The Helcim Culture: How We Work We Are Builders: We don''t wait for solutions; we create them. The Harder Path: We choose whats difficult because its more rewarding. Cri... (trimmed for brevity) ... The Perks: Why Youll Love It Here Ownership: Every single team member gets Stock Options. You own a piece of what you build! Health First: Comprehensive benefits + a Health Spending Account (HSA) starting on Day 1. Flexibility: Hybrid life! Were inoffice Mon/Wed/Fri and remote Tue/Thu. Family Support: Topups for maternity/parental leave and ''bonding breaks.'' Growth: $500 annual training budget to keep your skills sharp. #J-18808-Ljbffr