We are a highly specialized programmatic advertising agency. We focus 100% of our efforts on digital media buying. Its how we exceed conversion goals in nearly every campaign we run and why our clients include some of the biggest companies in North America.We know that happy employees = exceptional work and client satisfaction. Thats why weve created an environment that is welcoming and inspiring for all team members. We value your aspirations, and well regularly help you set goals to achieve those milestones.Were open, honest, and firm believers of ideas coming first not egos. We believe in clear lines of communication and a culture that champions creativity and growth, and we always celebrate accomplishments.About the RoleWar Room is looking for a detail-oriented and analytical Campaign Manager to join our growing Performance team. Reporting to the Senior Manager, Performance, you will be responsible for the setup, execution, and day-to-day management of digital advertising campaigns across multiple platforms.You will monitor campaign performance, analyze results, and provide data-driven optimization recommendations to help exceed client objectives. Working closely with Account Managers and Data Analysts, you will play a key role in ensuring campaigns are launched accurately, run efficiently, and deliver strong results for our clients.Please note that this is a hybrid role that requires 3 days a week in the office with the first 3 months of onboarding fully in the office. We are located at 210 W Broadway, Vancouver and our office hours are 9-5 pm.What Youll Be DoingCampaign Setup & ExecutionManage the setup, trafficking, and day-to-day management of digital advertising campaigns across multiple platforms.Execute paid search campaigns including account setup, campaign structuring, keyword development, ad copy creation and testing, and bid/budget management.Ensure campaigns are launched accurately by performing quality assurance (QA) on ads, tracking tags, and data uploads.Maintain campaign organization and platform setups to ensure operational efficiency.Campaign Monitoring & OptimizationMonitor campaign pacing, delivery, and performance to ensure campaigns meet client goals.Analyze campaign performance using reporting and analytics tools to identify optimization opportunities.Develop and implement optimization recommendations aligned with client objectives.Perform regular campaign audits to ensure campaigns are running efficiently and accurately.Reporting & InsightsPull and prepare campaign reports for internal teams and Account Managers.Use reporting, analytics, and trend analysis tools to evaluate campaign performance.Provide insights and recommendations based on campaign data and performance trends.Technical TroubleshootingAct as a technical resource for troubleshooting issues related to creative assets, tracking tags, and platform functionality.Escalate platform or technical issues to technology partners when necessary.Identify usage or performance concerns and recommend solutions to Account Managers.Collaboration & Process ImprovementCollaborate closely with Campaign Managers, Account Managers, and Data Analysts to improve campaign performance.Support Account Managers in evaluating and testing new platform features and products.Contribute to internal initiatives that improve trafficking workflows, data processes, and campaign operations.Support the development of junior team members and new team members by sharing knowledge and best practices.Required Skills & Experience24 years of experience in paid media management, either at a digital marketing agency or in an in-house marketing team.Experience with digital media planning and buying across multiple channels.Certification in Google Analytics, Google Ads, and Facebook/Meta.Hands-on experience with Search Ads platforms, including Google Ads, Microsoft Bing, and Yahoo.Experience managing $3M+ in annual digital media budgets.Platform & Technical KnowledgeWorking knowledge of Meta Business Manager, Campaign Manager 360 (DCM), and other demand-side platforms.Familiarity with media and research tools such as ComScore, eMarketer, or similar platforms.Experience with Google Tag Manager, including understanding tags and identifying or troubleshooting tracking issues.Advanced Microsoft Excel skills, including Pivot Tables, dashboards, and macros.Strong understanding of the digital advertising and ad tech landscape.Core CompetenciesExcellent English communication skills, both written and verbal (in-person, phone, and email).Ability to manage multiple campaigns across different business verticals and perform effectively under pressure.Strong attention to detail and organizational skills.Certified and set-up experience on DV360We ask that if you feel like you dont check all the boxes but have the potential to learn what you dont know, you still apply! We believe that diverse teams are high-performing teams and we strive to employ individuals with a diversity of backgrounds, experiences, and perspectives.3 weeks of annual paid vacation with tenure increasesExtended Health and Dental benefits + Wellness spending accountRetirement savings matchingWe appreciate your interest and application. Only those applicants under consideration will be contacted.War Room is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, colour, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth, and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances.Reasonable accommodation is available for qualified individuals with disabilities, upon request.The pay range for this role is: #J-18808-Ljbffr
Job Title
Campaign Manager