Advancement Marketing And Digital Communications Officer - REPOST Location: Guelph, ON, CA, N1G 2W1 Division: Alumni Affairs and Development Requisition ID: 2252 Department: Engagement Services Temporary full-time from 05/11/2026 to 04/30/2027. Temporary Absence of the Regular Incumbent. General Purpose Alumni Affairs & Development (AA&D)''s purpose is to maximize philanthropic support for the University of Guelphs mission of creating unique solutions for the challenges facing our world. We achieve this purpose by building the kind of deep and sustained relationships with our donors, alumni and friends that increase awareness of, engagement with, and investment in the University of Guelph''s work. As a member of this campus-wide team, the Advancement Marketing & Digital Communications Officer epitomizes the departments shared values of respect, empowerment, integrity, appreciation, and forward focus. Duties and Responsibilities The Advancement Marketing and Digital Communications Officer is an integral member of the Digital Experience team within the Alumni, Annual Giving & Engagement Department, responsible for managing and delivering against the overall email engagement calendar, supporting the departments ambitious fundraising and engagement strategic goals, and working collaboratively across the department. With digital fundraising and marketing experience and working knowledge of technologies such as Acoustic Connect, Drupal CMS, and Adobe Premiere, the Officer champions department-wide excellence in digital communications. Reporting to the Senior Manager, Digital Experience, the Advancement Marketing and Digital Communications Officer plays a key role on the Digital Experience team within the Alumni, Annual Giving & Engagement Department, with a primary focus on planning, executing, and optimizing email marketing initiatives that support ambitious fundraising and engagement goals. The Officer leads the departments endtoend email programmanaging the annual email engagement calendar, developing targeted, audiencedriven campaigns, and leveraging data and analytics to drive performance and continuous improvement. Drawing on strong digital fundraising and email marketing experience, and working knowledge of platforms such as Acoustic Connect, Drupal CMS, and Adobe Premiere, the Officer collaborates closely with stakeholders across the department to deliver timely, onbrand, and resultsfocused email communications that enhance supporter engagement and advance institutional priorities. Requirements Undergraduate degree in Communications/Marketing or related field preferred 3-6 years experience leading digital marketing campaigns using multiple channels. Experience in fundraising communications, content strategy, event marketing, and multi-channel campaigns Experience with marketing automation/ email marketing and/or constituent management platforms (e.g., Acoustic Connect, Blackbaud CRM) Demonstrated experience managing email communications calendars and campaigns, and coordinating complex communications projects across multiple partners Working knowledge of HTML and mobile-first email design principles Ability to develop strategic and compelling campaign marketing collateral aligned with University and department brand standards Strong written and verbal communication skills Ability to work collaboratively and build effective working relationships Demonstrated organizational skills, sound judgment, and problemsolving ability Experience in a university, higher education, or notforprofit environment preferred Understanding of fundraising principles, particularly as they relate to email campaigns Experience with marketing automation/ email marketing and/or constituent management platforms (e.g., Acoustic Connect, Blackbaud CRM) Experience managing content strategy in a digital environment to increase donor participation and alumni engagement Experience working in a Drupal CMS environment and publishing website content Video production skills (storyboarding, shooting, editing, and producing highquality, engaging videos using tools such as Adobe Premiere) Please include a cover letter along with your resume in your application. Why choose the University of Guelph Comprehensive Extended Health Care Benefits: Immediate enrollment in extended health to cover yourself and your family Time off: Strong vacation allocation, floater days, and paid time off during the December closure to ensure that you are at your best Wellness: In addition to extensive wellness programming, the University offers a yearly flexible spending credit that can be allocated to any of the following: Health Spending, Wellness or Professional Development Learning & Development: Learning and development curriculum and other professional growth opportunities Oncampus Activities: Discounts on food and apparel, fitness programming, access to networking events and team building opportunities Improve Life: Work that directly impacts a brighter future by turning knowledge into action At the University of Guelph, fostering a culture of inclusion is an institutional imperative. The University invites and encourages applications from all qualified individuals, including from groups that are traditionally underrepresented in employment, who may contribute to further diversification of our Institution. #J-18808-Ljbffr
Job Title
Advancement Marketing And Digital Communications Officer - REPOST