Job Title

The Linchpin Co. is a people operations group offering custom recruitment and consulting services. We will be the point of contact between you and Kraft Heinz/The Kitchen North America and will act as your trusted advisor and coach. We look forward to your interest.Position OverviewThe Group Strategy Director is a leadership role within The Kitchen -Kraft Heinzs integrated creative function- uniquely embedded into the Kraft Heinz business, responsible for driving strategic excellence across a designated business unit comprising 4-8 consumer-facing brands. This individual will serve as a strategic consult for their business unit, connecting brand objectives to actionable insights and creative direction for The Kitchen. Reporting to the Head of Strategy in The Kitchen, the Group Strategy Director will lead a team of strategists, collaborate with creative and communication leads, and act as a strategic partner to senior marketing leadership within their business unit.Key ResponsibilitiesStrategic LeadershipLead the strategic planning process for your assigned brands in The Kitchen, identifying opportunities for growth, innovation, and market differentiation.Learn these brands, inside and out. Provide thought leadership to help elevate brand positioning, messaging, and consumer engagement strategies.Help develop and maintain the long-term creative strategic vision for the business unit, ensuring alignment with overarching company objectives.Cross-Functional CollaborationAct as the primary strategic partner for Brand Communication and General Manager counterparts, ensuring alignment across creative, as well as owned, earned, and paid media channels.Embed into the business standing meetings and routines to ensure 360 understanding of the business.Collaborate closely with creative, insights, and analytics teams to translate data into actionable strategies.Serve as the voice of creative strategy in senior-level business unit meetings, representing The Kitchen with professionalism and expertise.Team ManagementManage and mentor a team of Pod Strategists and Social Managers within The Kitchen, contributing to a culture of collaboration, creativity and high performance.Ensure integration and understanding of strategic insights into creative briefs and campaign planning across Kitchen work.Drive accountability by setting clear goals, performance metrics, and professional development plans for Kitchen team members.Consumer Insights & Market TrendsStay ahead of market trends, cultural shifts, and consumer behavior to proactively inform brand strategies.Partner with Consumer Insights specialists to leverage research and analytics in building data-driven strategies.Identify and capitalize on emerging opportunities for the business units portfolio of brands.Operational ExcellenceEnsure all Kitchen strategic deliverables are completed on time, within scope, and of the highest quality.Proactively address challenges, bottlenecks, and resource needs across the business unit.Contribute to the broader strategic vision of The Kitchen as part of its leadership team.RequirementsEducation & Experience10+ years of experience in brand strategy, creative strategy, or marketing roles, preferably within a Fortune 500 CPG company or top-tier creative agencyProven track record of leading strategy for multiple brands or a portfolio of products, demonstrating success in driving business growth and brand differentiationExperience in leveraging data-driven insights, market trends, and consumer behavior to inform long-term brand strategiesDemonstrated expertise in building and implementing integrated strategies across owned, earned, and paid media channelsThe Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. Were a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.We fuel deliciousness around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Maxwell House, Jell-O, Capri Sun, Ore-Ida, Kool-Aid, Primal Kitchen, and Classico, among others.No matter the brand, were united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life are global teams of 39,000+ food lovers, creative problem solvers, and dynamic leaders worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, innovative and sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, were redefining the food industry with innovative thinking and unprecedented results. If you share our passion and are ready to create the future, build a legacy, and lead as a global citizen theres only one thing to do: join our table and lets make life delicious!