Job Title: Marketing Manager Hershey and Oh Henry Pay range: $103,000 - $127,000 How will you fit in the big picture? As a Marketing Manager of Hershey & Oh Henry brand, you will play a leadership role throughout the corporation as the brand owner responsible for the growth and overall health of the brand portfolio. The organization will look to you to deliver on your business objectives and will rely on your leadership skills to lead a team of internal and external crossfunctional teams to execute your brand strategy flawlessly. What will you do? Develop and implement annual business reviews and marketing plans based on solid analysis and strong consumer insights. Work with research team members to direct consumer research and ensure that key insights and learnings are captured, and actions taken. Lead the development and execution of brand building initiatives including promotions and/or advertising, ensuring key learnings are incorporated into future activities. Develop and execute meaningful new product commercialization initiatives that will drive brand development and growth. Take complete business ownership of the brands annual operating plan, including risks and opportunities, budgeting, SKU management, financial forecasting and reporting. Collaborate closely with key crossfunctional partners, specifically in customer marketing and sales, to ensure brand strategies drive closely linked sales strategies and communications. Skills, Knowledge And Education Requirements Business degree or equivalent experience with a marketing or related major preferred. A minimum of 5 years of progressive brand management experience in the Packaged Goods industry or a similarly disciplined industry. Strong personal leadership, crossfunctional teamwork and strategic thought leadership, along with solid analytic skills. Strong presentation skills, interpersonal and oral/written communication skills. Solid understanding of financial statements and accounting principles. Proven track record of leading agencies to create and execute highimpact marketing campaigns. Benefits and Perks of Working at Hershey Canada Flexible Work Environment and flexible dress policy. Corporate social responsibility programs and a health and wellness reimbursement program. Fantastic rewards and recognition programs. Exposure to some of the finest chocolate and nonchocolate confectionery products. Location The Hershey Canada corporate head office is located at 5750 Explorer Drive, Suite 500, Mississauga, Ontario, L4W 0B1. #J-18808-Ljbffr
Job Title
Marketing Manager: Hershey & Oh Henry