Job Title

The Marketing Manager is responsible for managing social media platforms, websites, marketing campaigns, events, and collateral. The role supports the Sales, Sales Operations & Marketing organization to achieve sales goals, revenue, and margin growth.Key Responsibilities:Report to the Director of Marketing and support Archways business goals.Monitor and analyze paid social campaigns for accuracy and efficiency.Manage paid search budgets on platforms like Google and Facebook to enhance online visibility.Coordinate online advertisements and build relationships with publishers and online media.Utilize tools such as Developer Tools, Google Analytics, and HubSpot.Develop trend reports and stay updated on social platform changes.Review data, identify trends, and provide insights and recommendations to senior management.Manage website content, plugins, and SEO updates with original content.Write and improve content continuously, maintaining a database of industry website content and web trends.Analyze website conversion rates and strategize to improve content quality and campaign impact.Organize promotional events, trade shows, and coordinate with teams for material delivery.Create blog posts, imagery, videos, and print collateral across multiple platforms.Coordinate with departments to produce videos, photography, and graphics reflecting company capabilities.Build and report monthly production goals.Manage RFP repository and organize resources such as corporate documents, case studies, and presentations.Support bid processes, marketing calendar execution, and internal communications.Handle inquiries from Archway.com, manage anonymous Q&A, and assist with Townhall presentations.Qualifications:Bachelors Degree in Marketing or related field.Minimum 2 years of marketing experience.Experience in advertising, sales, and marketing environments.High energy and ability to work in a fast-paced environment.Excellent presentation and written communication skills.Hands-on experience with content management.Advatix, Inc. is committed to diversity and an inclusive workplace. We encourage all qualified individuals to apply. We are an EEOC employer. #J-18808-Ljbffr