Position Summary At Samsung Electronics Canada, we are looking for a Manager of DirecttoConsumer (DtC) Data Analytics to drive datadriven decisionmaking for our Omnichannel business. The role reports to the Director of DtC Strategy & Planning and involves monitoring key performance indicators, creating reporting frameworks, and providing insights to support senior leadership and crossfunctional teams. Our Perks Fantastic employee discount on all Samsung products Competitive salary and performancebased incentive plan for all levels Employerpaid medical and dental coverage from day one Group RRSP plan that helps you save for the future Free onsite gym Subsidized cafeteria, including free Starbucks coffee/latte machine Tuition reimbursement and access to Samsung U for 24/7 online learning Employee referral program Virtual pet care benefit Additional wellbeing days for better worklife balance Responsibilities Monitor and analyze sales performance against targets and historical benchmarks. Design and develop KPIs for eStore and SES stores. Create and maintain tracking tools for Site Operations & Omnichannel KPIs (e.g., visits, conversion rate, bounce rate, average order value, attach rate, reserve & pickup, cart abandonment rate). Develop tracking tools for Partner KPIs (e.g., transaction processing, shipping lead time, fraud rejections, return lead time) and provide actionable insights. Collaborate with Marketing Managers to evaluate the effectiveness of digital marketing campaigns and recommend updates or optimizations. Manage BI tools (e.g., Tableau) and extract performance data from Adobe Analytics and Google Analytics. Support development of weekly, monthly, and annual revenue targets by SKU and contribute to midtolongterm eCommerce strategy. Generate regular KPI reports for internal stakeholders and adhoc reports as needed. Measure and forecast the impact of digital engagement and product experience initiatives on the Canadian business. Leverage data analytics to identify optimization opportunities that drive revenue growth and performance improvements. Create and deliver targeted presentations, dashboards, and data visualizations to surface key insights and recommendations for stakeholders. Manage digital data handling and ETL operations from multiple data warehouses to conduct indepth customer, website, and product analysis. Oversee dashboards for digital product and customer insights teams to translate complex data into actionable insights. Collaborate with IT and business stakeholders to influence datadriven decisionmaking. Design, implement, and maintain web analytics solutions/products; oversee web analytics projects. Provide automated hourly progress dashboards to leadership teams. Conduct postmortem analyses of key marketing events, campaign journeys, store fill changes, promo codes, and free shipping offers. Track and share insights on web metrics (e.g., visitors, bounce rate, page views, session duration, top traffic sources). Enhance quantitative and qualitative analytics capabilities through new tools or processes. Requirements Education: Bachelors degree in Business, Statistics, Engineering, or a related quantitative field (or equivalent experience in retail/consumer electronics). Knowledge: Bilingual proficiency in Korean (oral and written) is an asset; expertise in SQL, R, Python, C++, Excel (VBA, macros, pivot tables); experience with Tableau or Power BI; proficiency in Adobe Analytics, Google Analytics, Google Search Console, or equivalent tools; experience with competitive benchmarking tools (e.g., Gartner, Similarweb); strong analytical, organizational, and communication skills; experience with SEO/SEM, digital advertising, eCommerce metrics; knowledge of CMS platforms and eCommerce websites; peoplemanagement and projectmanagement skills. Experience: 57 years with searchengine marketing and website analytics platforms; experience overseeing analytics frameworks and leading insight initiatives; ability to translate data insights into business insights; background in marketing analytics, financial modeling, or statistical analysis; advanced proficiency in SQL, R, Python, or C++; ability to analyze large datasets; advanced web technology skills (HTML, CSS, JavaScript); experience in the consumer electronics industry is an asset. The salary range for this role is expected to be between $85,000 and $115,000 (base salary only). Actual pay will be determined based on qualifications and experience. The total rewards package may include variable incentive, savings matching (RRSP/TFSA/NRSP), extended health and dental benefits with spending accounts, wellness and wellbeing benefits, development opportunities, and other employee perks. Samsung is an equalemploymentopportunity employer. Samsung has an accommodation process in place and provides accommodations for job applicants with disabilities as appropriate. Assessment and selection materials and procedures can be made available in accessible formats and methods as needed. #J-18808-Ljbffr
Job Title
Manager, DtC (Retail/Ecomm) Data Analytics