Job Overview Were hiring our first dedicated GTM Operations Engineer; someone who will own the connective tissue across Sales, Marketing, Customer Success, and Product. Right now these functions are each wellrun but not fully wired together. Your mission: architect an AIfirst revenue supply chain where every decision point from prospect identification to deal closure to expansion is informed by intelligence, optimized by automation, and freed from busywork. This is handson work. You will live in Clay, HubSpot, Zapier, and our data pipelines. You are not managing a team or setting strategy Sales, Marketing, and CS leaders do that. You are the person who takes their strategies and makes them executable at a precision and velocity no human team can match on their own. Your goal: more closed deals, more efficient ARR, stronger NRR, and zero nonrevenuegenerating busywork for your reps. You think like a scientist and a tinkerer. You move fast, take big swings, and arent afraid to rebuild what needs rebuilding. What youll own Tech Stack & Data Architecture Work with Data Ops to build a unified data architecture that brings together signals from Clay, HubSpot, product usage databases, Attention call intelligence, and rep input into a single system of record Build automated data hygiene and deduplication logic that keeps the CRM clean without requiring manual intervention Implement validation rules and automation that enforce data quality at the point of entry Own integrations across the full stack: Clay HubSpot, Zapier workflows, Attention HubSpot, and product database CRM pipelines FullFunnel Visibility & Attribution Design and maintain dashboards that give leadership realtime visibility into pipeline health, conversion rates, velocity, and revenue attribution Build multitouch attribution models that accurately credit both inbound and outbound channels Monitor the efficiency of outbound sequences, account scoring, and lead routing, and iterate based on what the data tells you Create feedback mechanisms that surface bottlenecks and trigger diagnostic work to remove friction Account Intelligence & Scoring Design and operate account identification workflows that source, score, and rank prospects by ICP fit and readiness, clinic size, EMR system, specialty mix, and location Build multisignal company scoring models weighting firmographic data (group practice size, EMR in use, province), intent signals, and behavioral indicators Implement contactlevel scoring that identifies clinic owners, medical directors, practice managers, and CMIO personas within target accounts Create feedback loops where rep outcomes and deal results continuously improve scoring accuracy and account prioritization Own waterfall enrichment pipelines across Apollo, Clay, and LinkedIn to ensure data coverage and accuracy for Canadian healthcare targets Outbound Program Development & Sequencing Translate Sales outbound messaging strategy into automated, contextual sequences; right persona, right clinic, right moment, at scale Build and iterate AI workflows that generate research summaries, account context, and personalization data for each prospect and persona Implement intentbased and signalbased timing logic that identifies optimal engagement windows for each account Automate lead routing, deduplication, and assignment logic in HubSpot so reps always work the right accounts Build triggerbased workflows that activate followup sequences based on prospect behavior, email engagement, and website activity Create systems that connect marketing activity (webinar attendance, content downloads, form fills) to prospect and account scoring in real time Build handoff logic from Marketing to Sales that surfaces readytoengage leads with full context what they viewed, where they came from, what stage theyre in Implement accountbased workflows that coordinate multitouch outreach across all buying group members within highvalue clinic targets Customer Intelligence & Expansion (Post Sales) Work with Data Ops to design systems that surface expansion opportunities by correlating product usage data, EMR push rates, seat utilization, and feature adoption with revenue potential Build workflows that automatically flag atrisk accounts (low push rates, declining engagement, stalled onboarding) and route them to the right CS owner Build the routing and alerting logic that CSs expansion strategy runs on, surfacing the right signals at the right time so no opportunity or risk goes unnoticed Wire Attention call intelligence outputs into HubSpot so that postcall insights, next steps, and risk flags flow automatically into account records without rep data entry Who were looking for 2 5 years of handson experience in GTM Ops, Rev Ops, Sales Ops, or a closely related technical role at a B2B SaaS company youve shipped systems that move the needle Expertlevel HubSpot skills: complex workflows, data models, lifecycle logic, and real operational problemsolving Deep Clay experience: multistep enrichment workflows, AI research agents (Claygents), and operationalizing data pipelines at scale Handson experience with Zapier for workflow automation across the GTM stack Familiarity with call intelligence platforms (Attention or Gong) and integrating call outputs into CRM workflows Comfortable writing code or scripts (Python, JavaScript, or SQL) to automate and integrate; you own the work, not just the tools Datafirst mindset: you think in CAC, conversion rates, velocity, and attribution before you think in features or tools Ability to take strategic direction from experienced GTM leaders and build systems that serve them. You dont need to have run a sales or marketing function, but you need to understand what theyre trying to accomplish Track record of building GTM systems that demonstrably improved pipeline volume, deal quality, or velocity You are a doer, not a delegator. This role has no direct reports and is designed for someone who gets energy from building, not managing Our GTM Tech Stack You will own and operate all of these tools from day one: HubSpot CRM & Workflows Clay (including Claygent AI research), Apollo Prospecting & Enrichment Zapier Automation Attention, Gong Call Intelligence BigQuery, SQL Data & Analytics HubSpot Sequences, Claypowered personalization Outbound Execution Who Youll Partner With Fractional VP of Sales outbound architecture, sequencing strategy, pipeline intelligence, and GTM automation roadmap Sales Team (AEs, SDRs) sequencing, routing, and eliminating busywork from the rep workflow Marketing inbound/outbound coordination, nurture workflows, and fullfunnel attribution Customer Success expansion signal routing, churn risk alerting, and CS operating cadences Engineering & Data product usage signals, BigQuery pipelines, and analytics infrastructure wired into GTM Product & Analytics adoption patterns, feature usage, and customer health signals feeding the revenue machine $95,000 $115,000 a year The compensation range listed refers to an annual base salary that may vary depending on a candidates relevant qualifications, knowledge, competencies and work experience, and other factors including market conditions. Base salary is only one aspect of our total rewards package. Be sure to check out a summary of our benefits below. Perks and Benefits All fulltime employees enjoy: Remote and hybrid work options & flexible work hours Comprehensive health and wellness coverage from day one Competitive PTO, including winter shutdown Dec 25 Jan 1, birthdays and Taliversaries, and extra long long weekends $2,000 annually in Knowledge Dollars to learn, grow, and level up Quarterly socials & company outings that bring our team together beyond the daytoday We thank all applicants for their interest; only those candidates selected for an interview will be contacted. Tali is committed to providing a barrierfree recruitment process for all candidates. Should you require accommodations at any point throughout the hiring process, please contact People & Culture at . #J-18808-Ljbffr
Job Title
GTM Operations Engineer