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Job Title


Drive Demand Generation Strategy as Senior Growth Leader


Company : Accord https://static.whatjobs.com/static/ajCore/i


Location : Toronto, Ontario


Created : 2026-05-07


Job Type : Full Time


Job Description

Lead the charge in demand generation to fuel high-value enterprise growth. As a Senior Demand Generation Manager, you will craft and execute innovative strategies to drive impactful results in a dynamic hybrid setting. In this pivotal role, youll shape and manage the strategy for high-intent demos and substantial pipeline growth. You will leverage over five years of demand generation experience within a B2B SaaS landscape, targeting enterprise organizations. Your focus will be on refining unit economics while managing six-figure budgets and pioneering AI Engine Optimization initiatives. Key Responsibilities: Develop and execute pipeline architecture for enterprise deals Strategize multi-channel paid media campaigns Lead AI Engine Optimization for content visibility Collaborate on integrated campaigns with marketing teams Oversee full-funnel demand execution focusing on economics Requirements: 5+ years' experience in Demand Generation roles Enterprise marketing expertise for large organizations Proven track record in account-based marketing Experience driving $10M+ pipeline results Proficiency in Google Analytics and major ad platforms Shape the future of demand generation with innovative strategies focused on pipeline growth and enterprise engagement. #J-18808-Ljbffr