Job Title

As a Merchandising Marketing Manager, you will be the strategic architect of high-impact end-to-end merchandising strategies, designed to create a magical user experience from awareness to conversion, maximizing offer growth on the client Eats platform.What Youll DoArchitect end-to-end merchandising strategies that move users through the full marketing funnel from awareness to purchase.Optimize and recommend in-app merchandising surface opportunities to improve the user offer journey to drive industry-leading conversion rates.Analyze, review and recommend best in class offer structures based on order growth and merchant feasibility and industry best practices.Partner with Product teams to identify and advocate for UX improvements that enhance the digital shopping experience for future campaigns.Execute end to end consumer demand campaigns, including audience segmentation, CRM execution and analyzing campaign performance.Basic Qualifications5+ years in marketing strategy, or operations within a high-growth marketplace. Min 2+ years in merchandising specific role.Strong understanding of merchandising best practices in fast pace online/ in-app environments.Proven ability to build multi-channel marketing campaigns that integrate in-app surfaces, email, and push notifications.Strong analytical expertise in tracking campaign performance through primary growth metrics like sessions, conversion and ROI.Preferred QualificationsExperience managing large-scale promotional programs across varying consumer segments.Deep understanding of digital merchandising UX, with the ability to benchmark against competitor delivery applications.Technical proficiency in identifying product-led growth opportunities, such as improving the checkout or search experience for deals.Strategic mindset for cross-platform integration, specifically leveraging Rides or Grocery data to drive Food Delivery demand. #J-18808-Ljbffr