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Job Title


Lead - Sales Training (Direct Distribution)


Company : Bharti AXA Life Insurance


Location : Gandhinagar, Gujarat


Created : 2025-04-30


Job Type : Full Time


Job Description

Company Description:Bharti AXA Life Insurance is a leading life insurance provider in India, offering value-for-money life insurance and savings solutions. Established in 2006, we are a wholly owned subsidiary of Bharti Life Ventures Private Limited, a prominent business group in India. With over 200 branches across India, we ensure accessibility and convenience for our customers. Recognized as a Great Place to Work for four consecutive years, we foster a positive work environment.Job Description:To design, implement, and continuously enhance training and coaching initiatives for the Direct Distribution Channel’s frontline sales team & Managers, driving productivity, capability building, and sales effectiveness aligned with the organization’s growth objectives.Location- Mumbai, IndiaDesignation- Lead - Sales Training (Direct Distribution)Key Responsibilities:1) Training Strategy & Execution: • Develop and execute annual training strategy for the Direct Channel aligned to business goals.• Identify learning needs through field diagnostics, productivity data analysis, and leadership feedback. • Create differentiated learning journeys for new joiners and experienced front line sales team (FAs).2) Coaching and Capability Building: • Drive a culture of field coaching and on-the-job learning across the Direct Channel. • Equip Training Managers with coaching frameworks to build field readiness and selling effectiveness. • Personally lead train-the-trainer sessions to ensure effective knowledge dissemination.3) New Hire Training & Onboarding: • Build and deliver an intensive induction program to fast-track productivity of new hires. • Design 30-60-90 days action learning plans for new FAs. • Track time-to-productivity metrics and continuously improve onboarding effectiveness and drive early success and probation completion and retention.4) Sales Productivity Enhancement: • Link training initiatives to key sales KPIs such as lead generation, conversion, productivity per FA, Probation completion and persistency. • Create intervention programs for underperformers and fast-tracking programs for top performers.5) Content Design and Digital Learning: • Collaborate with internal and external experts to design high-impact, practical sales training content (offline and digital). • Drive adoption of e-learning, microlearning, and gamification-based modules.6) Stakeholder Engagement: • Partner closely with Direct Sales Leadership, HR, and Product teams to align training to business needs. • Share regular training impact dashboards and insights with leadership.7) Team Leadership: • Lead, coach, and develop a high-performing team of 8 Training Managers.Qualifications & Experience:• Graduate/Postgraduate (MBA preferred). • 10–15 years of experience, with minimum 5 years in life insurance sales training (Direct Channel experience preferred).• Proven experience in managing a multi-location training team. • Exposure to coaching methodologies and field sales enablement.